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Days After Whopping Deal With $6 Billion Brand, American Tennis Sensation Coco Gauff Becomes Paris Popular as She Sports Killer Moves in New Look

Published 05/31/2023, 3:17 PM EDT

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While Coco Gauff has not been performing as well as she did last season, her fame has continued growing. Brand deals and sponsorship offers keep coming toward the young American player. She also makes sure to grab the ones that suit her best. Gauff is preparing for her French Open stint, but a major brand in Paris is also hyping up the tournament with the help of Gauff.

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The world number 6 is certainly an enticing name for brands to further promote their products. She recently signed with Bose, the prestigious audio equipment manufacturing company. They wasted no time acquiring her services and use her image to promote their products.

Coco Gauff shines in Paris, not just on the court!


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The young American sensation, Coco Gauff, jumped into the spotlight when she defeated Venus Williams in 2019. Since then, Gauff has been approached left and right by various companies for brand endorsements. Now, the 2022 French Open finalist is shining on the walls of the fashion capital of the world as the Roland Garros becomes the focus of the city. 

As part of her deal with New Balance, which sponsors her attire and shoes, Gauff became the model for a few pictures which were displayed on the walls of a subway station. Along with increasing the excitement about the clay major, the 19-year-old is also spreading the name of the brand. In the picture, Gauff is wearing a New Balance outfit for tennis and holds her signature racket.


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Sharing a picture of the subway station adorning her picture, Gauff tweeted, “I Love You Paris @NewBalanceFR” in French.



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Read more – Despite Horrific Results, 19-Year-Old Coco Gauff Heavily Backed to Make It Big at Roland Garros Once Again – ‘Safe Harbor for Her..’

Gauff recently signed with another major brand

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Bose, an audio equipment manufacturing company, is one brand that many hope would sponsor them. Just before the French Open began, the $6 billion worth company signed on Coco Gauff. The news was happily shared by both the brand and the player as news about the partnership spread like wildfire. The company shared a picture of Gauff wearing their earbuds in order to flaunt their latest addition. 


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Watch this story – Distressing 45,000,000 Serena Williams’ reality leaves a gaping void that looks impossible for Coco Gauff, Iga Swiatek, and others to breach 

The young player was excited to add another prestigious brand to her resume before she began her campaign at Roland Garros. If she were to repeat her feat in the previous year’s Roland Garros, many more brands would surely come running for her signature. 



Ripunjay Gaba

872 articles

Ripunjay is a Tennis writer with an unwavering passion for the sport and a deep admiration for Roger Federer. He specializes in providing in-depth coverage of everything related to the 'Swiss Maestro.' Ripunjay's love for tennis is evident in the quality of his writing, which is characterized by its clarity, depth, and insightful analysis.

Edited By: Tony Thomas