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Maria Sharapova, the former world-renowned tennis legend, is once again making headlines – but not for her on-court prowess. Her surprise at a TikTok clip featuring a deep fake version of A-list Hollywood star Tom Cruise has taken the digital world by storm. The deep fake video had raked in an impossible 100 million views and gained public recognition. While some might call it luck, Sharapova has recognized the game-changing effects of artificial intelligence (AI) in the entertainment industry.

A recent investment in an AI startup (Metaphysic) proves that the Russian beauty clearly understands the incredible potential of this budding technology. It is no surprise, then, that AI is rapidly transforming into a source of immense value. The technological advances have now reached a point where it is almost impossible to ignore. Those with an eye for AI enterprise are now stepping forward to join in its possibilities.

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Maria Sharapova shares her reaction to the viral deep fake TikTok clip

Deepfakes are videos or images that are digitally altered in such a way that they convincingly depict someone saying or doing something they never did. Deepfakes have become increasingly popular in recent years, thanks to the powerful capabilities of AI and machine learning algorithms. An example of a viral deep fake video is an astonishingly realistic impersonation of Tom Cruise, which has captivated and entertained viewers across many social media platforms.

Sharapova, through her Instagram story, commended the team at Metaphysic. It is the company she invested in that is specialized in deep fake technology and ethical AI applications. Metaphysic provides AI-assisted tools for content producers to create and generate brilliant and captivating content. Sharapova’s investment in the start-up manifests her confidence in the potential of AI and its extraordinary ability to renovate many industries, especially entertainment.

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Maria Sharapova posted on her Insta story, ” My first investment into the AI Space started with this brilliant team.💫” 

READ MORE- 36-Year-Old Maria Sharapova Talks Turkey About Creating $250,000,000 Worth Empire Despite Bumpy Tennis Career – ‘Only Have a Certain Amount Of..’

Metaphysics made a shocking impact on the pop culture industry with their incredible invention, “Deep Tom Cruise”. The deepfake video initially shared on TikTok, created a wave of reactions upon its release. It immerses millions of viewers in the intriguing potential of AI technology. The clip was viewed by an astonishing 100,000,000 viewers.

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This popular response propelled Metaphysic to acquire $7.5 million in seed funding. The funding round was spearheaded, with participation from renowned investors such as Winklevoss Capital Management LLC. Additionally, renowned director Robert Zemeckis took notice of the company’s groundbreaking approach. He came on board in enlisting Metaphysic’s aid for his upcoming Miramax Studio film starring Tom Hanks and Robin Wright.

Sharapova shares details about her strategic investment, Supergoop

Sharapova, the celebrated former tennis champion, approached her entrepreneurial journey with caution and precision rather than hastily joining the athlete-to-brand-owner trend. In an interview with Brand Innovators, Sharapova revealed her careful approach to investing in Supergoop, her favorite skincare brand.

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After thoroughly understanding the brand and its team over several months, Sharapova made a well-informed decision to invest and secure ownership. The tennis ace leveraged her platform and personal brand to contribute to its growth. Her strategic choice paid off tremendously as Supergoop became one of the most adored sunscreen brands.  The brand was, later acquired for a remarkable $750 million by Blackstone. Sharapova’s investment proved instrumental in the brand’s remarkable success.

Watch This Story: Despite $500,000 Earnings Together, Serena Williams and Maria Sharapova’s Unwavering Commitment to Tennis Rises to the Fore as Emma Raducanu Gets Real Advice

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