
via Getty
NEW YORK, NY – SEPTEMBER 08: Serena Williams of the United States reacts during her Women’s Singles finals match against Naomi Osaka of Japan on Day Thirteen of the 2018 US Open at the USTA Billie Jean King National Tennis Center on September 8, 2018 in the Flushing neighborhood of the Queens borough of New York City. (Photo by Sarah Stier/Getty Images)

via Getty
NEW YORK, NY – SEPTEMBER 08: Serena Williams of the United States reacts during her Women’s Singles finals match against Naomi Osaka of Japan on Day Thirteen of the 2018 US Open at the USTA Billie Jean King National Tennis Center on September 8, 2018 in the Flushing neighborhood of the Queens borough of New York City. (Photo by Sarah Stier/Getty Images)
23-time Grand Slam champion Serena Williams has inspired generations with a tennis racquet in her hand. However, she is now steadily becoming the inspiration in the business world with her venture capital firm, Serena Ventures. It begs the question: What is so different about her company?
Notably, Serena invests in early-stage start-up companies that improve daily living and work for the betterment of the world. So far, she has a portfolio of 50+ companies with a $33 billion market cap. But most importantly, these start-up companies are 60% diverse founder investments.
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Simply put, the 40-year-old American provides much-needed financial support to “the dreamers and the visionaries of the future.” And that is how Serena is transforming the venture capital industry.
Read More: Alexis Ohanian Shares a Hilarious Serena Williams Habit on Their Special Day
Serena Williams opens up on her venture capital firm
Primarily, the tennis queen stated that her life story has been about breaking barriers and championing inclusion on and off the court. In addition to that, Serena explained her company vision in her words.
“My firm, Serena Ventures, invests in early-stage entrepreneurs who often pitch us with just a vision,” Williams said. “When thinking through what role I wanted to play as an investor, funding early-stage ventures was a no-brainer. I look to support the dreamers and the visionaries of the future, while giving them the opportunity to capitalize on their genius.”
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Moreover, Serena added that, “I have been underestimated and underpaid throughout my career.” Hence, her foundations is her medium to aid those who don’t get the opportunities.
Besides her venture capital firm, Serena also has a fashion line and a jewelry line. Both the companies comply with sustainability and pave the way to the future.

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NEW YORK, NEW YORK – SEPTEMBER 10: Designer Serena Williams walks the runway during S by Serena Williams Runway Show Sponsored By Klarna USA on September 10, 2019 in New York City. (Photo by Thomas Concordia/Getty Images for Style360)
Additionally, the 40-year-old American is also an active philanthropist and a “Champion’s Mindset” coach. No wonder why people look up to her both on and off the court.
Read More: “Last Win”: Tennis Fans React to the Unforgettable Serena Williams and Maria Sharapova Picture
Serena’s 2021 tennis season
Tennis-wise, Serena had a disappointing 2021 season. Although she started impressively, reaching the Australian Open semifinals, she couldn’t continue that form.
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Tennis – Australian Open – Melbourne Park, Melbourne, Australia, February 18, 2021 Serena Williams of the U.S. leaves the court after losing her semi final match against Japan’s Naomi Osaka REUTERS/Loren Elliott
Accordingly, the tennis queen registered a 12-5 win-loss record, including a French Open R4 loss. Following this, Serena looked confident for Wimbledon but had to retire from her first match due to an unfortunate injury.
Afterward, the former World No.1 did not play a single tournament this year. However, she has recovered and is looking forward to competing at the Australian Open next year.
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Do you think Serena will clinch her long-awaited 24th Grand Slam in 2022?
Watch this story: Serena Williams and Daughter Olympia’s Twinning Moment During the Premiere Night
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