Serena Williams Brings Out Her Facetious Best as $1,300,000,000 Luxurious Long-Term Brand Endures the Unfiltered Side of Her Persona

Published 09/25/2023, 11:50 AM EDT

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Last year’s US Open was an emotional, yet special one in the tournament’s history. It saw one of tennis’ greatest players, Serena Williams, step onto the court for the final time in her professional tennis career. The American legend retired in front of her home fans, bidding adieu to the sport after more than 25 years of service. During her matches in the tournament that year, Serena was spotted wearing a special accessory. It was an Audemars Piguet Royal Oak, a high-end Swiss watch. Now, a year later, the 23-time Grand Slam champion has trolled the iconic $1,300,000,000 brand.

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Every time Serena has stepped onto the court, she has made a statement, be it with her performance or her fashion sense. So why did she find herself tickled by her long-time sponsor? Let’s find out what happened!

Serena Williams has a hilarious view of Audemars Piguet

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The American legend is very active on social media and often shares glimpses of her day-to-day life on platforms like Instagram and Twitter. On this occasion, she took to TikTok to post an amusing video humorously jabbing the iconic Swiss company.

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In the video which she shared via her official TikTok handle, Serena can be heard asking, “How do you pronounce Audemars Piguet?” Despite their long-term association, the former World Number 1 faced difficulty in pronouncing the name of the Swiss company, as she light-heartedly poked fun at the brand in front of millions of her fans.

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The younger Williams sister has been associated with Audemars Piguet since 2014 when they enlisted her as a brand ambassador. Over the years, she has worn some rare pieces from the brand on the court. Last year’s US Open was one such example. Some of her other pieces from this collection are the priciest watches you’ll ever hear of!

Serena’s Black Panther watch

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Back in 2021, Audemars Piguet provided the American legend with a Marvel-themed watch. One of the models surrounds the character of Black Panther and the masterpiece took almost 30 hours to be sculpted. It was a valuable watch, worth around $162,000 during that time – the priciest timepiece in women’s tennis history!

Apart from the Black Panther watch, Serena was also seen wearing Audemars Piguet Royal Oak Rose Gold edition at Wimbledon. The watch was one of the heaviest, with the rose gold plating making it denser. The watch was worth $70,000 at the time. Again, on The Tonight Show by Jimmy Fallon, she donned a special edition released for the Royal Oak’s 50th anniversary, in white gold and icy blue detailing.

Being a fashion icon on and off the court, it is no surprise that Serena boasts of an amazing watch collection. Which is your favorite among them? Let us know your views in the comments below.

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WATCH THIS STORY: Serena Williams Once Revealed Her Dislike for Money but Made a Huge Exception for Daughter Olympia

 

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Written by:

Vatsal Shah

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Vatsal Shah is a tennis author at EssentiallySports. With a Bachelor's degree in engineering, he is a die hard fan of tennis and sports in general. He is an ardent follower of Rafael Nadal and is inspired by his never-say-die attitude.
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Edited by:

Mitali Dey

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