Serena Williams Reveals the Culture of Her Company and How She Makes Her Employees Feel Valued

Published 04/02/2021, 12:30 PM EDT
Tennis – Australian Open – Melbourne Park, Melbourne, Australia, February 16, 2021 Serena Williams of the U.S. celebrates winning her quarter final match against Romania’s Simona Halep REUTERS/Loren Elliott


Serena Williams got off to a great start in the 2021 tennis season. Even though she lost to Naomi Osaka in the semis of the Australian Open 2021, she kicked out some big players like Simona Halep and Aryna Sabalenka from the competition. In addition, she was able to prove that she has a lot of tennis left in her.

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Apart from being a successful tennis player, Serena Williams is also a renowned businesswoman. In a recent interview, she opened up about the culture at her company. She mentioned that although her company is not that big, every employee in her company has direct access to her.

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“Our company is still small. We don’t have like a hundred employees yet. But, we’re getting there and you know everyone has an opportunity to email me directly if needed,” said Serena.

The 23-time Grand Slam champion also revealed how she boosts confidence in her employees. She highlighted that the company organizes weekly calls and takes inputs from all its members.

“We have our weekly calls to make everyone feel like the business is running. What we can do better and how we can work,” added the American legend.

“Really important for leaders to hear”- Serena Williams

The former World No. 1 highlighted that irrespective of the company’s size, it is really important for the leader or the boss to listen to her employees. She emphasized that it is the duty of the leader to make her employees believe that the company they’re working at is theirs.

SAN JOSE, CALIFORNIA – FEBRUARY 22: Serena Williams speaks onstage during a keynote conversation at the 2019 Watermark Conference. Women Silicon Valley at San Jose McEnery Convention Center on February 22, 2019, in San Jose, California. (Photo by Marla Aufmuth/WireImage)

“It’s really important for leaders to hear, whether you’re leading a small group or a big group or you’re leading a big company, you can hear things… But I feel like in a company, if you want the person to feel like they’re working for a company, that’s theirs and they have benefits. That’s how we provide it, and that’s how we want to be,” concluded the tennis queen.

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On or off the court, Serena Williams is surely a leader. She withdrew from the Miami Open 2021 due to her tooth problem, and fans will be eager to see her on the court soon. Will Serena be able to lift her 24th Grand Slam title this season?

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Anshul Singh

806 articles

Anshul Singh is a tennis author at EssentiallySports, currently pursuing Journalism Honors from Delhi University. Having significant experience with content, Anshul has authored over 500 tennis articles. He has previously worked as a writer and an editor for DU Express, penning riveting articles on sports, politics, and culture.

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