“Serving You Screams”: Leading Broadcast Service Casts Serena Williams in Yet Another Enthusing Commercial

Published 10/01/2021, 4:17 PM EDT
ABU DHABI, UNITED ARAB EMIRATES – DECEMBER 30: Serena Williams of United States smiles during her Ladies Final match against Jelena Ostapenko of Latvia on day three of the Mubadala World Tennis Championship at International Tennis Centre Zayed Sports City on December 30, 2017 in Abu Dhabi, United Arab Emirates. (Photo by Tom Dulat/Getty Images)


Former World No.1 and 23-time major champion Serena Williams might have had a rough season on the WTA tour this year but the American tennis icon has always made her presence felt on digital media by sharing instants from her time with family and also by being endorsing wide range of brands.

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After withdrawing midway from her Wimbledon first-round match, Serena Williams didn’t participate in any other tournament and has been spending time at home with daughter and husband. Recently, the American pulled out of Indian Wells event, which made it almost certain that she would like to rest for the season and comeback stronger next year.

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DirecTV’s advertisement featuring Serena Williams as Wonder Woman managed to attract scores of fans

Towards the end of August, Serena Williams was part of a commercial for DirecTV, America’s direct broadcast satellite service provider. The American could be seen donning the Wonder Woman costume as fends off tennis bots that went rogue in a mall. This commercial received huge applause from fans as they loved to see the American as a super-hero.

Tennis – Wimbledon – All England Lawn Tennis and Croquet Club, London, Britain – June 29, 2021 Serena Williams of the U.S. in action during her first round match against Belarus’ Aliaksandra Sasnovich REUTERS/Peter Nicholls

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Taking a cue from Serena’s advertisement, a husband-wife photography duo in Atlanta made a cosplay version of young kinds who aspire to become tennis players one day.

Also, DirecTV added another commercial with Serena in it as part of their new plan that includes live streaming and movies for the month of October.

DirecTV announced yet another commercial featuring Serena as they announce their new plan

It’s officially October so you know we’re serving you screams and streams all month long. Shoutout to Serena Williams for the assist”, tweeted DirecTV.

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In every way, DirecTV has banked upon the opportunity of showcasing Serena Williams as wonder woman and their latest commercial might bring in more subscribers for the company.

Coming to Serena’s performance this year, the former world no.1 managed to reach the semi-finals of the Australian Open after defeating the likes of Simona Halep, Aryna Sabalenka, and Anastasia Potapova. However, in the subsequent tournament, the American wasn’t able to exert the same dominance she did in Melbourne.

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With an unfortunate injury that forced her to sit out for the rest of the season, Serena Williams will be aiming for her elusive 24th major at the Australian Open next year.

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Sagar Ashtakoula

477 articles

Sagar Ashtakoula is a tennis writer at EssentiallySports. He has been following the sport since 2007. Having developed an interest in creating content, he mixed his passion for writing with his love for tennis for 2 years at SportsKeeda before joining the tennis team at EssentiallySports.

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