“Four years of dreams, late nights, early mornings, and a relentless drive to bring something to life that I truly believe in,” Sloane Stephens said, as she announced the launch of her personal care brand, Doc and Glo. Committing to ensuring that everybody has access to an effective and enriching clean, the brand was launched with two products, a deodorant and a body mist. Earlier this week, the brand was also featured on the NASDAQ billboard and it was a dream come true moment for Stephens. And today, the American star had another proud moment to share.

Stephens enjoys a healthy relationship with her fellow players on and off the court. She is good friends with players like Taylor Townsend and Ons Jabeur and hours ago, the trio got together, along with Ajla Tomljanovic, to celebrate the launch of Sloane Stephens’ brand. The video was shared by Stephens on her official Instagram handle and the quadruple was all smiles while celebrating Stephens’ big achievement. “My tennis girlies came through in the best way, and I couldn’t be more grateful,” Stephens wrote in an emotional tribute to her friends.

Stephens has enjoyed a warm relationship with the likes of Townsend and Jabeur. Earlier this year, she even played an exhibition match with Townsend in front of a lively crowd at the Atlanta Open. Stephens has often been seen in warm embraces with Townsend and Jabeur after their matches. However, they aren’t the only ones who have celebrated the launch of Stephens’ brand. Coco Gauff took to Instagram and reacted to the launch of Doc and Glo, by terming Stephens a ‘Queen’.

The launch of the brand wasn’t a cakewalk for Sloane Stephens. She revealed why it was one of the hardest battles of her life.

Sloane Stephens took four years to launch Doc and Glo

The idea of this personal care brand was first conceptualized by Stephens during the Covid-19 pandemic. The American star felt that no one should be “stinky” in the pandemic and this eventually gave birth to the idea of launching a brand with a deodorant and body mist. Stephens tried various formulations to arrive at the right product and it required a lengthy period of time.

During an interview with PEOPLE, Stephens revealed, “This has been four years in the making. Making custom formulations, everything from scratch, was a process. I didn’t want to rush anything. It was very much my passion project: beauty has always been something I’ve been really passionate about.”

However, Stephens doesn’t intend to stop just at this. She is looking to introduce more products in her portfolio and make it a household brand, as far as personal care is concerned. It is quite an eventful time for Stephens. While she is getting herself involved in business ventures, she is just as serious about her game, as she will also be seen at the US Open, starting tomorrow. How far do you think Stephens can go in the upcoming US Open? Let us know in the comments below.