2 Weeks After Dominating the Parisian Clay, Polish Star Iga Swiatek Makes a Massive $50 Billion Move Ahead of the Wimbledon Championships
It is normal to attract huge deals and sponsorships that lavish money when one performs exceedingly well in sports. Tennis, being an affluent sport, offers even richer possibilities. This is precisely what has happened to world no.1 Iga Swiatek of Poland. After her successful title defense in Stuttgart, she got awarded a Porsche car for the second time in a row. It comes as no surprise that every year the tournament winner is offered a Porsche car as per its titular name. The tournament is also referred to as Porsche Tennis Grand Prix.
Swiatek wrote on Instagram that she is joining #teamPorsche in Poland while cheekily adding that it doesn’t mean that she wouldn’t return to take home a Porsche car the next year as well. Swiatek won the tournament this year by beating Australian Open Champion and world no.2 Aryna Sabalenka 6-3,6-4 in the final.
Swiatek’s collaboration with the sumptuous car brand
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Swiatek is the first player to defend the Stuttgart title after Angelique Kerber in 2016. After winning the tournament, she took home a blue Porsche Taycan Turbo S Sport Turismo.
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Swiatek has decided to partner and collaborate with Porsche after her win owing to the suggestions of her fans. She says that it is quite natural because she likes to drive and it gives her a lot of joy.
She wrote thus in her Instagram post, ” After I got my second trophy in Stuttgart this year many of you wrote that it is a good moment to start a collab with Porsche and it seems very natural to me as I like to drive and it gives me a lot of joy. So… guess what. I’m joining #teamPorsche in Poland! And it doesn’t mean I won’t be fighting for another Porsche car in Stuttgart next year.
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Other lucrative sponsorships of Swiatek
Świątek attracts lucrative sports deals. She is sponsored by the Roger Federer-backed Swiss company On for clothing and shoes. She also signed a contract with Rolex for the year 2021, thus making her one of the highest marketable female athletes in the world.
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However, Angelique Kerber and Emma Raducanu are still the Brand ambassadors of Porsche. Kerber is a multiple-time Grand Slam winner and Raducanu is the only qualifier ever to win a Grand Slam. Maria Sharapova who is also a multiple-time Grand Slam champion, previously inked a 3-year contract with the brand in 2013 when she was the then world no.3.
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Written by:
Edited by:
Debmallya Chakraborty