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In the US, the sports agent industry serves as a crucial link connecting athletes with professional sports organizations. These agents are responsible for negotiating contracts, managing endorsements, and guiding the trajectory of their clients’ careers. It is common for elite athletes to deal with these agents. But the experience is not as enjoyable every time as reflected in the case of WWE Superstar Chelsea Green.

WWE Women’s Tag Team Champion Chelsea Green was not short of throwing her rant on The Athlete Assist, which has connections with NBA and NFL players. She took to Instagram to show her dissent on the services by giving out a warning to fellow wrestlers.

Chelsea Green took to Twitter to show her dissent

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Chelsea Green made the post around 10 AM, CST on 8th August. In the post, she called out The Athlete Assist, a marketing and PR agency based in Chicago, Illinois, for suspicious activity. The Athlete Assist Company, founded by Jared Gladstone, is designed specifically for elite athletes. The company focuses mainly on US sports personnel from various sports fields, such as NBA, NFL, and Ice Hockey. But it turns out Green didn’t have a pleasant experience with them.

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In her post she wrote “WARNING ⚠️ Wrestlers, please be careful about signing with Athlete Assist. I opted out after only ONE month with the company, for a multitude of reasons. Message me for more info.

From the post, it seems that Chelsea Green might have taken some PR or any related service from the company and was disappointed after a month of service. She called out to everyone, especially her friends from the wrestling industry to not use their service.

The level of dissatisfaction must have been high for her to go public. In the post, she has not clarified anything related to her service or her complaints. Interestingly, Athlete Assist is yet to respond to anything on the same.

Sports Agent Industry in the US

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The sports agent industry in the US represents a vital nexus between athletes and professional sports organizations. They provide financial, legal, and strategic counsel, aiming to secure advantageous agreements and safeguard athletes’ interests. The sector has adapted to legal and ethical complexities, including regulations governing player-agent interactions. Prominent agencies like CAA Sports and Roc Nation have gained prominence, highlighting sports agents’ pivotal role in shaping both athletes’ journeys and the broader sports domain.

As per the report of IBIS World, it is an industry valued at around $14 billion in 2022 that has been growing at the rate of 3.3% on average in the last five years. In the year 2022, it grew by 5.5%. Hence, many people are venturing into this sector for easy growth opportunities. Chelsea’s post might be hinting towards such a venture. 

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The Athlete Assist claims to have an elite clientele, but from its online presence; it did not seem to be the case. Also, Chelsea Green has not revealed anything concrete related to her dissent on the company. Hence, it is hard to validate any of her claims. What do you think might be the case here?

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Written by

Himangshu Sinha

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Himangshu Sinha is a writer at EssentiallySports. He is an entertainment and sports buff, and actively trains in Badminton. Bowling, pool and video games are his other obsessions, apart from writing.
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Edited by

Sherjeel Malik