Ever imagined Jay Cutler on Shark Tank? No? Well, it just happened. The four-time Mr. Olympia, known for his awe-inspiring physique, loves his pets and hence, his idea was something every pet owner would adore. He introduced a product for pets called “Jay’s Pet Butter,” leaving everyone intrigued.

The 50-year-old’s post on Instagram urged fans to, “Tune in and check out Jay’s Pet Butter on Shark Tank. The episode airs today at 8pm EST.” Airing on January 26, the episode featured him pitching his pet product on national television. “Sharks, for over 20 years, I competed at the highest level of professional bodybuilding. I paid attention to everything… I thought, ‘why not for my babies [pets] also?'” he was heard saying in the video.

From social media engagement to creating supplements for human performance enhancement, Cutler has now delved into the pet industry. But what’s so special about his pet butter? As per the product’s website, it has clean ingredients and supplemental benefits. It claims to be xylitol-free, doesn’t have hydrogenated oil, is free from sugar and salt, no palm oil or high fructose corn syrup. It also comes in four varieties.

1. Jay’s Pet Butter: Blueberry and Sweet Potato retails for $14.99.

2. Jay’s Pet Butter: Banana Chips, Flax Seeds & Glucosamine retails for $14.99.

3. Jay’s Pet Butter: Bacon Bits retails for $13.99.

4. Jay’s Pet Butter: Dessert Dough retails for $13.99.

Now the unexpected nature of his Shark Tank appearance left the bodybuilding world buzzing with curiosity and admiration for Cutler. But did you know he partnered with fellow bodybuilder Brandan Fokken, owner of Fokken Nuts Peanut Butter, to develop recipes for Jay’s Pet Butter? Fans and fellow bodybuilders couldn’t help but post their reactions in the comment section.

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Jay Cutler: Worth $30 million, but needs funding?

Watching Jay Cutler’s on Shark Tank created a buzz on social media and one social media user commented, “Is this joke? Jay Cutler needs to go on the stage of the shark tank, for equity.” Sharing a similar sentiment, another Instagram user wrote, “kinda thinking the same thing, he’s got a million connections and money to invest himself, hope he didn’t take the spot of someone who really needs the opportunity this show provides.”

Further, despite it being a pet product, fans humorously commented on the post, stating that they would eat the butter for muscle gain. “I’m eating Jay’s pet butter. For the gains.”

As fans anticipated his new venture, the teaser for the episode already caught everyone’s attention. They were excited, with a hint of disbelief, that the millionaire bodybuilder was seeking equity for his new business.

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