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Ahead of the F1 Mexican Grand Prix, the FIA distributed helmets in Mexico city. This was under the Safe and Affordable Helmet Programme organized by the FIA to promote road safety in cities. However, the FIA wasn’t alone. Along with Automovil A.C, the Keep Fighting Foundation, associated with Michael Schumacher, also lent a helping hand.

Terrell Owens holding Dude Wipes XL

Corinna Schumacher made an appearance at the Mexican GP to stand for this cause. The initiative undertaken by the FIA looked to deploy motorcycle helmets that were up to the mark, yet affordable.

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To encourage this enterprise, the Keep Fighting Foundation donated 2,600 helmets. The helmets were in theme with the foundation’s colors; also completed with the symbol of the dragon.

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All the helmets donated will be a part of an intricate distribution plan which will target Mexican regions in need. Jean Todt shared the importance of the movement. “Wearing a helmet is key to protect the lives of two-wheeled riders. The FIA Safe & Affordable Helmet Programme is part of the consolidated action of our Federation to make a profound impact on the global road safety challenge.”

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F1 teams contribute to the cause

The big organizations weren’t alone. In addition to their contributions, F1 drivers customized helmets for the cause. All 20 drivers on the grid came up with their own unique ideas for their helmets.

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Further, the helmets were proudly displayed during the starting ceremony of the race on Sunday. Mick Schumacher presented a special one, paying an ode to the Keep Fighting Foundation.

Jean Todt’s fight for road safety

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The FIA director is not only passionate about the safety of the drivers on the track but also the more common ones on the roads. Thus, the Affordable Helmet project wasn’t an impromptu plan.

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Todt has written a book on the subject as well. ‘Millions of lives to save on the road’ is a call to action for the governments of the world. Making a case for revolutionizing road safety, Todt hopes to make a radical change.

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As the FIA continues to improve the safety of F1 cars, it is nice to the consideration extends beyond the race tracks. As Jean Todt continues to make strides in his fight for better road safety, surely there will be many more such programs to help those who need it.

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Shreya Sanjeev

795 Articles

Shreya Sanjeev is an F1 author at EssentiallySports. Having attained a journalism degree from St Xavier's College, she finds comfort in the sound of her keyboard while typing and excitement in the sound of F1 cars speeding on a track. A street circuit and Daniel Ricciardo fan through and through, Shreya claims the 2018 Monaco GP to be one of her favorite races of all time. When she's not watching F1 races, she can be found watching NBA matches and rooting for the Golden State Warriors.

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