Lawrence Stroll Refutes Suggestion Poor F1 Performances Affected Aston Martin’s Brand Value

Published 05/30/2021, 5:31 AM EDT
Formula One F1 – Emilia Romagna Grand Prix – Autodromo Enzo e Dino Ferrari, Imola, Italy – Aston Martin’s Sebastian Vettel in action during practice REUTERS/Guglielmo Mangiapane


When it was announced that Aston Martin was returning to F1 as a rebranded Racing Point, fans had high expectations. However, things haven’t gone the Silverstone-based team’s way so far this season. However, team owner, Lawrence Stroll, feels that their performance on track won’t affect the reputation of the British brand.

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The team currently sit in fifth place in the constructor’s standings with just 19 points. They scored the most points at the recent Monaco GP, as Sebastian Vettel scored 10 points by coming fifth and Stroll scored four points by crossing the line in eighth place.

Results on track won’t have a negative impact on Aston Martin says Stroll

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Speaking to Autosport, Stroll said, “I don’t think it took away from the rebranding and that excitement. That’s been phenomenal. We see it through fan engagement.

Formula One F1 – Monaco Grand Prix – Circuit de Monaco, Monte Carlo, Monaco – Aston Martin’s Sebastian Vettel in action during the race REUTERS/Gonzalo Fuentes

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“But it’s disappointing when you put in all the hard work and cars are frozen from a homologation point of view, and then you get to the first race and realise they weren’t really frozen from a homologation point of view,” the Canadian concluded.

How has the Silverstone team performed so far this season?

The team were optimistic for the 2021 season,  they had finished fourth last year and had Sebastian Vettel joining them next year. Hence it was no surprise morale at Silverstone would be high. However, things haven’t gone quite their way till but hope to bounce back as the season progresses.

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They currently sit in 5th place in the standings with just 19 points to their name. However, after an improved performance at Monte Carlo as Vettel finished 5th and Stroll coming in at 8TH, they believe they can bounce and redeem themselves this season.

Formula One F1 – Monaco Grand Prix – Circuit de Monaco, Monte Carlo, Monaco – May 23, 2021 AlphaTauri’s Pierre Gasly in action with Aston Martin’s Sebastian Vettel during the race REUTERS/Gonzalo Fuentes

Do you think that Aston Martin will learn from the Monaco GP and uses those in the next round of the championship which takes place in Baku? Let us know in the comments below.

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DIVE DEEPER

Aston Martin “Trying to Claw Our Way Back” After Being “Dealt a Bad Hand” This F1 Season: Stroll

17 days ago

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Arpit Gomes

459 articles

Arpit Gomes is an F1 author at EssentiallySports. Currently pursuing his Journalism degree from Xavier’s Institute, he is a big fan of McLaren and their driver Lando Norris and Daniel Ricciardo. Arpit always looks forward to the paddock moving to Spa and drivers dealing with the exciting Eau Rouge corner as well the straight at Monza.

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