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Lewis Hamilton Brings His $70 Million Idea With Leonardo DiCaprio to Abu Dhabi GP

Published 11/19/2022, 2:59 AM EST

The racer in Lewis Hamilton will do anything to win in Abu Dhabi to register his first race win of the season. However, as he manages his life on track, the entrepreneur in Hamilton is already winning. One such example is already at the Yas Marina Circuit in the shape of a Neat Burger truck.

Neat Burger is a chain of plant-based vegan burger chain opened by Hamilton back in 2019, which is worth $70 million now. The food joints serve all fast foods like cheeseburgers, chicken burgers, hot dogs, etc. But the catch is, everything is plant-based and vegan. This dream of every vegan fast food lover has made its way to the circuit.

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Hamilton shared a photo of the Neat Burger truck on his Instagram story. He even let the fans know the burger truck is parked “by gate 18!!” via his story. However, getting the UK-based vegan burger chain to Abu Dhabi is not the company’s biggest achievement.

Recently, Hamilton’s burger brand made its way out of the UK and made inroads for the first outlet in the US. The outlet opened on Park Avenue, NY needed a helping hand. The Mercedes man got that helping hand from Oscar-winning actor Leonardo DiCaprio.

Hamilton secured a strategic investment from the environmentalist actor to get Neat Burger to the US. Along with DiCaprio, the burger chain got more strategic partners to propel the brand’s image and foothold in the US.

Lewis Hamilton Once Exposed the Real Truth About Vegan Diet After Gaining More Than 10% His Body Weight

Ever since Hamilton has turned to a plant-based diet, the Brit cannot help but share the benefits of the diet with the world. Neat Burger might be the most exciting form of plant-based/vegan food.

Now, Hamilton is on a mission to share these burgers with everyone across the globe.

Lewis Hamilton plans to expand Neat Burger beyond measure by 2030

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Ever since his switch to a plant-based diet in 2017, Hamilton is on a mission. We are already aware of his role in Neat Burger, but he also invested in The Not Company—a Chilean vegan startup, prior to NEAT.

Moreover, according to the reports, the NEAT brand is looking to expand enormously by 2030. The plan is to open 1000 corporately owned, franchise, and dark kitchens by 2030. That’s a huge goal to achieve in just eight years. However, if there’s anything the Briton likes, it’s a challenge.

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WATCH THIS STORY: Lewis Hamilton’s Biggest buys

A major expansion into his vegan business and activism on the side, Hamilton is doing everything. On a separate thought, have you ever tried a plant-based burger? If not, would you ever like to?

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Written by:

Mahim Suhalka is an F1 Author at EssentiallySports. This Sports Management post-graduate is an ardent supporter of the Mercedes AMG Petronas F1 team and their lead driver, Lewis Hamilton. The fact that Lewis dominated one of the most expensive sports in the world for all these years, despite his humble beginnings, has been a huge inspiration for Mahim and has made him a tenured fan of the competitive sport itself.

Edited by:

Ajinkya Aswale

Lewis Hamilton Brings His $70 Million Idea With Leonardo DiCaprio to Abu Dhabi GP

Lewis Hamilton plans to expand Neat Burger beyond measure by 2030

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