Apart from being a budding F1 driver for many years now, Lando Norris also indulges in a side hustle. Well, it’s a massive company to term it as a side hustle but what we are talking about is Norris’s esports company Quadrant. The McLaren man took his passion for gaming and turned it into a business. The fact he still likes to indulge in gaming is a bonus. A bonus for us all because we have solid gold content to bring to you straight from the horse’s mouth during a live stream.

Norris was live-streaming with his friend and Quadrant member Max, not the one you’re thinking about. Max Fewtrell is a former racing diver turned gamer. During their joint livestream, the Brit made a hilarious confession we could never imagine coming out of his mouth. Regardless, an admission was made and the same admission sent the entire papaya army into a frenzy.

Norris said, “Sugar daddy Bob, yeah that’s me, baby, that’s me!” Norris’s confession invoked a disgusted look from the Fewtrell. However, the McLaren man did not stop and added, “You know why? It’s because I’ve been playing in a tank today bro. I just feel like I’m, just you know, more aggressive.”

After this admission, the former British racer sarcastically made Norris aware of the chaos he had invoked within the papaya army.

Fewtrell said, “Well done, you’ve set chat off with that sentence and the way you said it. There you go.” Upon Norris’s demand for clarification, Fewtrell added in a mocking voice, “‘He’s wearing a tank top’ mmm hmm. F**k me it’s turned into absolute chaos in the chat.”

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This hilarious exchange is a perfect way to summarize Norris’s humorous and juvenile side. However, the Brit doesn’t suppress it and in fact, this is exactly what gave birth to Quadrant.

Lando Norris reveals what gave birth to Quadrant

The Brit was always passionate about gaming from his childhood. This passion turned profession when he launched Quadrant in 2020. The humble gaming and lifestyle brand that brings Norris’s love of gaming and racing together. The company that started off as a $2 million project has grown to $7 million after its round of investment as well. In fact, just three years into it, Quadrant is making its mark in the industry. But what gave birth to this idea? Let’s hear it from Norris himself.

“I grew up around racing. I grew up around computer games. I’m a nerd. I love computer games,” he confessed to CNBC International, underlining the driving force behind Quadrant. “It started off very much as a passion thing. I was like, let’s just do this and see where it goes,” he recounted.

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It is endearing to see Norris putting life into his passion and sharing it with the world. Without getting ahead of ourselves, we already know what Norris will be doing in life after F1.