Mercedes has launched its new competitor in Brazil to disrupt Porsche and BMW’s markets. It may not be Porsche 911’s direct competitor in terms of the target segment but the pricing is similar. BMW XM, however, being an SUV and falling in a similar price bracket, is definitely a worthy contender. The specifications and its capabilities on and off the road definitely make for a delightful proposition.

Porsche 911 comes with a wide array of models to choose from. Known for its accelerating prowess, the 911 comes in both 2-seater and 4-5-seater models. For the enthusiasts, Porsche has curated Turbo engine models as well. The best of them all, the 911 Turbo Cabriolet, starts from $230,400. Porsche claims that it can go as high as 205 mph on summer tires and do a 0-60 in just 2.7 seconds with its 640 hp engine.

Mercedes launches its new competitor in Brazil

The BMW XM appeals to a different market altogether. The hybrid performance SUV boasts of a 4.4-liter BMW M TwinPower Turbo V-8 engine on the M Hybrid variant. According to the official BMW website, the engine coupled with its high-performance electric motor is capable of churning out 738 horsepower with the same amount of torque lb-ft. The XM, despite having an impressive road presence, is able to do 0-60 mph in just 3.7 seconds.

Its newest competitor in Brazil is none other than the Mercedes-Benz AMG G63. The tall SUV comes with a 4.0 V8 BiTurbo engine capable of producing 585 horsepower. Capable of producing 627 lb-ft of torque, the G63 can do 0-60 in just 4.5 seconds despite its stocky build. Ready to go out for retail in Brazil, the value of the traditional model will be 1,869,900 Brazilian Real ($373,913).

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Mercedes opened its first factory in Brazil back in 2013. Since then, the automaker has expanded its ambit to make performance cars available to the Brazilian market. The introduction of the G63 is another step in that direction.

Mercedes-Benz laments the loss of lives due to a tragic incident in Germany

Mercedes’ Sindelfingen factory recently fell prey to an incident of gun violence. The facility established in 1915 employs 35,000 individuals and produces the famous S-Class and E-Class sedans. The entire town came to a standstill on the morning of Thursday last week when an employee hired by an external service provider opened fire on 2 employees. 1 of them died on the spot and the other one in the hospital. The perpetrator did not resist and gave himself up when the security staff arrived.

The local police’s report, as per CNN Business, revealed that the shooter “entered the factory hall and shot at two people. Security guards seized the suspect and handed him over to police, who encountered no resistance as they arrested him.”

“The factory hall was evacuated and workers are currently being cared for by police and the company’s support staff.”

A couple of days later, the company’s CEO, Ola Kallenius, visited the factory to pay tribute to the victims and their families. He said, “Our thoughts are with the victims, their families and all colleagues at the scene.” [Translated using Google]

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The part of the factory where the crime took place, remained suspended from work until the end of the week. The rest of the factory functioned as usual.