
Reuters
Golf – The Masters – Augusta National Golf Club, Augusta, Georgia, U.S. – April 11, 2024 Dustin Johnson of the U.S. acknowledges the crowd on the 2nd hole during the first round REUTERS/Eloisa Lopez

Reuters
Golf – The Masters – Augusta National Golf Club, Augusta, Georgia, U.S. – April 11, 2024 Dustin Johnson of the U.S. acknowledges the crowd on the 2nd hole during the first round REUTERS/Eloisa Lopez
LIV Golf season is about to begin in the coming days! The first event of 2026 is scheduled to tee off at the Riyadh Golf Club in Saudi Arabia. Fans are eagerly awaiting the return of Bryson DeChambeau, Jon Rahm, Phil Mickelson, & Dustin Johnson in action. And LIV Golf just shared their first advertisement to build the anticipation for the event. However, they made a few big errors in the graphic.
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As revealed by Flushing It, “Fox Sports have released a graphic to promote the new LIV Golf League season with Scott O’Neil, the CEO and Commissioner, at the front and centre. They’ve also spelt 3 player names wrong and Lee Westwood is the only captain missing.”
You can see in the creative posted by them that they have only shared pictures of 12 of the 13 captains. Lee Westwood is the only captain missing from the lineup. And they also misspelled the names of Mickelson, Johnson, & Martin Kaymer.
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It didn’t take long for Fox Sports to realize its error. The tweet was originally posted by LIV Golf and the network’s X handles. However, they deleted it soon after everyone started criticizing them. However, too many people had already caught them red-handed before the post was deleted.
Fox Sports have released a graphic to promote the new LIV Golf League season with Scott O’Neil, the CEO and Commissioner, at the front and centre. They’ve also spelt 3 player names wrong and Lee Westwood is the only captain missing. pic.twitter.com/Rfbjv6FSUj
— Flushing It (@flushingitgolf) January 28, 2026
While Flushing It‘s comments were filled with mockery, others had also retweeted the original post with their views. Let’s see what they had to say.
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That got a lot of negative reactions from the golf community. Players, experts, and fans chastised them for their ignorance.
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Fried Egg Golf’s Kevin Van Valkenburg said, “I’m not one to throw shade when it comes to typos, but getting Talor Gooch’s first name right while misspelling Dustin Johnson’s is some dark magic I hadn’t even considered.”
It’s much easier to misspell Talor for Taylor, considering how popular the latter spelling is. But to spell a simple name like Dustin Johnson as ‘Jonhson’ is what caught KVV off guard.
Laughing off at KVV’s response, the 2025 Open de France champion Michael Kim wrote, “AI clearly still MANY years away haha.”
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He suggests that LIV Golf hand over the graphic design work for the advertisement to AI. Well, you can blame artificial intelligence for getting Martin Kaymer mixed up with ‘Kramer vs. Kramer’. Or maybe it just loves ‘Cosmo Kramer’ from ‘Seinfeld’ a little too much. Either way, LIV Golf can’t rely on AI to design its opening act for the season. Or at least they could have had someone crosscheck the work after it was done.
Korean GC captain Byeong Hun An also couldn’t help but criticize the league. He said, “It’s unreal how they got my name right but wrong on the others.”
If you thought Talor Gooch’s name was confusing, Hun An’s would be a far more difficult one to decipher. Or maybe that was the case that they only cross-checked the names they weren’t confident about. That may have led to the mix-up.
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A fan joined the conversation to state, “This is embarrassing. If LIV cannot even produce a poster, they should just shut down now.”
LIV Golf is already suffering from $1.4 billion worth of losses after four seasons. If their team still can’t take their product seriously to promote it effectively, then they are certainly running a risky business.
Other than the spelling errors, someone also noticed another issue with the pattern. They wrote, “This has to be a fireable offence….also seams to be last year’s color scheme.”
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Apart from the lack of effort in the spell-check, the designers have not updated the designs from last year as well. The color schemes are certainly similar to the ones used last season. That reflects poorly on a league that promises to promote a new kind of golf.
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