McLaren 2018 Livery will be Different

Published 01/09/2018, 8:02 AM EST

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via Imago

Zak Brown has said that the McLaren 2018 livery will undergo the “biggest change” of all the teams on grid. Back in 2017, McLaren unveiled an all-new black, orange and white livery. It was part of a renaissance of its image following the departure of long-time chief Ron Dennis. Since beginning his tenure as executive director, Brown planned do things differently. With McLaren running Renault power this year, fans can expect another change for the brand.

Brown said, “The car’s not going to look the same as last year. Our whole brand, the visibility of McLaren, is going to go to the next level and it’s going to be exciting. We know what a lot of the other teams are going to look like, but hopefully people will see the biggest change on and off the track at McLaren going into Australia.”

via Imago

“One of the things that McLaren hasn’t done in recent years is be a leader. With our garage and everything, we look like everyone else. So we need to step up and be the guys in Australia where everyone says, did you see what McLaren did? That is what McLaren always was. With our lack of competitiveness, we have kind of blended in. We need to get back to being a team that people are envious of. I feel we are on our way.”

Brown also spoke about the classic McLaren colours, papaya orange. He said; “There will be some nod to our history but we’re not done with the livery yet because a lot of that is sponsor dependent.”

When Brown joined the team, he stressed on the need for a title sponsor after the Vodafone contract expired at the end of 2013. He also mentioned that the Woking team have signed 3 more sponsors for the upcoming season. So will there be a drastic change to the McLaren 2018 livery?

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Dhruv George

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Dhruv George is a senior Formula One and NASCAR analyst for EssentiallySports, having authored nearly 12000 articles spanning different sports like F1, NASCAR, Tennis, NFL, and eSports. He graduated with a PG Diploma in Journalism from the Xavier Institute of Communications. Dhruv has also conducted interviews with F1 driver Pierre Gasly and Moto2 rider Tony Arbolino.
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