“Prices Were Like $800 for Two” – Fans Declare War Against NASCAR’s Upcoming Venture as They Claim the Sport’s Efforts Are Futile
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The countdown begins for NASCAR’s highly anticipated first-ever street race. And to make the special event even more memorable, at Chicago, NASCAR is attempting to blend racing thrills with entertainment. They have done so by going the extra mile, bringing in live bands, and offering delicious food options, enhancing the overall experience. However, the track itself poses a significant challenge for the drivers due to its sharp turns, making it even more demanding and thrilling.
Amid all the buzz surrounding the event, one topic has been on everyone’s lips—the high price of the tickets. Fans have expressed their discontent as the ticket prices were nearly double the cost of regular races. In light of this, mixed reactions have emerged among the fans, sparking discussions about the affordability of such a unique event.
In addition to the ticket prices, another concern raised by the local community is the potential sound pollution caused by the race. All of this has now come together to spark a wide range of reactions from fans and media.
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Adam Stern Draws a Line Between NASCAR’s Expectations vs Reality
In celebration of its 75th anniversary, NASCAR implemented several changes aimed at attracting new audiences. The efforts proved fruitful, as the Coca-Cola 600 race at Charlotte Motor Speedway garnered the highest viewership ever recorded, with an impressive 3.39 million viewers. Encouraged by this success, NASCAR’s governing bodies were optimistic about the level of attention their first-ever Chicago Street Race would receive.
As per Sports Business Journal.com, Chicago Street Race President Julie Giese said, “When you look at our commitment to this, it was to drive tourism to the city of Chicago, and we have ticket sales from 50 different states, 14 different countries, and each day that goes by, sales continue to trend very positively.”
With tickets sold across various countries, NASCAR expects a crowd of 50,000 people to attend the Chicago Street Race. President Julie Giese confirmed that ticket sales are on track to meet the target. Moreover, according to the sport’s database, over 70% of the attendees will be experiencing their first NASCAR race, highlighting the event’s success in attracting new fans.
SBJ reporter Adam Stern also posted a Tweet on the matter. His tweet read, “While @NASCARChicago hasn’t released the number of tickets sold for this weekend, it is saying that more than 70% of attendees will be going to their first NASCAR race, according to the league’s ticket sales database.”
While @NASCARChicago hasn't released the number of tickets sold for this weekend, it is saying that more than 70% of attendees will be going to their first NASCAR race, according to the league's ticket sales database.https://t.co/sfeI9oruVw
— Adam Stern (@A_S12) June 28, 2023
$50 Million Investment Sparks Mixed Fan Reactions While Also Raising Eyebrows
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For the Chicago Race, NASCAR made a substantial investment of $50 million, triggering a mixed reaction among fans as they flooded the comment sections. The data mentioned in the comments served as a reminder of previous criticisms, including those regarding ticket prices and the race’s location. Many comments expressed opposition to NASCAR’s decision to increase ticket fares. Here is what fans said:
“Prices were like $800 for two tickets, not including Hotel and air fare. A bit steep for the average person.”
50 mil?!?? What if the mayor pulls the plug in a year pic.twitter.com/cJ04p5kEEv
— Erb (@sportsnut8829) June 28, 2023
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“Maybe they’re just trying to get home.”
“VIP tickets are totally unaffordable for your average NASCAR fan.”
“I’d rather go to a racetrack where you can see the whole thing. Not just a section. Waste of money.”
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“Shame ticket prices were so high. I ended up just choosing to fly to the atlanta race next week”
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Edited by:
Ranvijay Singh