At the core of NASCAR lies its loyal fanbase and devoted followers. Very few other sports have such avid followers and this is what the sponsoring brands target during the race weekends to promote their products and services to the millions of avid followers. Whether it’s beverage giants like Coca-Cola or food chains like McDonald’s, these brands entice the audience through their marketing techniques in order to generate extra revenue.

But in the recent few years, there has been a steep decline in viewership, which has been a big jolt for NASCAR. This has also affected its revenue and its popularity. The organizing committee has been trying their every bit to reach out to the people and attract the younger generations to the sport.

And it seems that one such effort is coming to fruition and will be apparent on Sunday’s race at Sonoma Raceway and also at Nashville Speedway on June 25.

NASCAR Reveals Its Power-Packed Weekends for the Fans at the Sonoma Raceway and Nashville Super Speedway

It is not only the iconic tracks and the drivers along with their teams, that are the main attractions of the race weekends but also the pre-race pageantries that have also held a special place in the hearts of the spectators. They flock to watch these pre-race celebrations which include military flyovers and concerts from the renowned bands of the country.

Following the same trajectory, NASCAR has prepared a truckload of surprises for the fans at Sonoma and Nashville race tracks. The race at Sonoma Raceway is just around the corner, and the Toyota/ Save Mart 350 has set the stage as it waits patiently to welcome the NBA Hall of Famer Shaquille O’Neal for the race. 

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The four-time NBA champion and platinum-selling artist, DJ Diesel is set to set the temperature soaring as they perform for the racing fans on Sunday. The cherry on the top for the fans being that the famed WWE wrestler Adam Scherr aka Braun Strowman will be serving as the honorary pace car driver for Sunday’s race at Sonoma. 

The executive president of Sonoma Raceway, in a statement released by Patch stated, “We can’t wait to entertain our race fans with DJ Diesel throwing the party. This is always a high-energy crowd that loves our pre-race show. We’re looking forward to dialing up that energy higher than ever with Shaq leading the way at the Toyota/Save Mart 350.”

While the festivities at Sonoma will surely bring thousands of fans to the stands of the raceway, the fans at Nashville are also gearing up for one such experience on June 25th. The fans will be braced by the presence of the highest-earning LSU gymnast Olivia Dunne. 

The young gymnast who boasts a whopping 4 million followers on Instagram posted a picture of in a red jacket with the NASCAR logo. She also added the words, “Join me at my first NASCAR Race! Get your tickets for Sun 6/25 at Nashville Superspeedway.” She also tagged the link to purchase the tickets for Ally 400.

Watch This Story: When Michael Jordan Trolled his Own Driver Bubba Wallace

Fans Portray Their Excitement After Olivia Dunne Discloses the News

As the news reached the ears of the fans, they excitedly wrote their comments under the post on Twitter.

Few wrote, “Gonna break viewership records.”

“they’re gonna gain an entire 3 viewers.”

“I went last year, unfortunately. Picked the wrong year to got to Nashville lmao.

Others also wrote, “I gonna be there.”

“Already on edge with the way the season has gone.”

The two race weekends will surely be power-packed weekends, as the regular season of NASCAR slowly comes to its culmination. With only a handful of races left on the calendar before the drivers secure their playoff berth, fans wait with their eager breath as to what their favorite drivers have in store for them.

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