LeBron James is one of the most influential athletes in the sports world. Apart from having an incredible basketball IQ on the hardwood, King James also has a knack for making great business decisions off the floor. The LA Lakers superstar showed his business prowess again as he announced his new collaboration with the $18.57 billion company DraftKings.

Upon hearing about LeBron’s partnership with the company, famous comedian and actor Kevin Hart was thrilled and took to social media to shower him with love. Hart has been working with DraftKings since 2019 and is the face of their hilarious advertisements. The comedian expressed his excitement about working with LeBron via the DraftKings collaboration through a video on his Instagram story. “Hey @kingjames welcome to team.” Hart captioned the video. LeBron shared Kevin’s video on his Instagram story and acknowledged the collaboration, “Yessir!! Ha Ha Ha!”

DraftKings is a fantasy sports contest and sports betting company. It allows its users to earn money by placing bets on their favorite teams and players across multiple sports, including the NBA and the NFL. So, LeBron is the perfect partner for DraftKings as he is an NBA legend and a die-hard NFL fan. LeBron can use his basketball and football knowledge to take DraftKings to the next level. Kevin Hart had high expectations for LeBron’s collaboration and made a bold claim in the video, “Big things coming.” Hart also portrayed his comic side and shared a hilarious story about playing basketball with LeBron in Thailand when they were kids.

Kevin Hart’s history with the NBA

LeBron’s DraftKings collaboration is not the first time Kevin Hart has worked with someone from the NBA. Kevin has a huge history with the league and has been an integral part of the NBA for many years. The Philadelphia native is a huge NBA and NFL fan and has made countless appearances on several sports shows. Hart has also played on the same court as LeBron James and other superstars during multiple All-Star Weekends. Kevin has played in the NBA All-Star Celebrity game several times and created history by becoming a 4-time MVP from 2012 to 2015.

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Kevin also competed in a three-point contest with Warriors Center Draymond Green during the 2016 All-Star Weekend and nearly beat him. Hart loves to brag about his NBA accomplishments and even put himself in the ranks of LeBron James and Kobe Bryant. “At this point, I can do no more. It’s Kobe, LeBron, me.” Hart said after winning his 4th MVP award and announcing retirement from the Celebrity game. Hopefully, Kevin Hart’s new partnership with LeBron will bring him back to the NBA court, as he is one of the most entertaining people to watch.

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