It looks like talent runs deep in the Anthony family—both on and off the court. While Kiyan Anthony is already making headlines as a high school basketball phenom, the young star is also carving out his path in the world of fashion. In 2023, Kiyan, alongside his friend Jadyn, launched One Way Clothing, a “six-figure brand”. And just when you thought his plate was full, Kiyan unveiled a brand-new collection for his clothing line.

Recently, the duo took to social media to drop a buzz-worthy commercial for their latest release—winter thermals. The short video features Kiyan and Jadyn showing off the designs.

The caption teased, “Thermals Of The Year Dropping This Thursday! 🕸” and revealed a special perk: “FIRST 150 PREMADE | 1-3 DAY SHIPPING. SHIPPING SAME DAY If Ordered Before 5PM.”

Interestingly, the brand has already cemented its place among young trendsetters. A memorable moment from the Overtime reality series The Evolution showcased a dedicated fan flying in from Dubai to attend a pop-up shop. Yet, despite the brand’s success, Kiyan remains focused on his goals, ensuring every move is a step forward.

“My future goal for the brand is just to keep expanding,” Kiyan said. “Eventually, I want to open up a store in a city or something like that. I want to open up a store… if I could have anybody in One Way, I would probably put a rapper like Lil Baby or like Drake in some One Way… I feel like one of those people had the brand on, it would definitely blow.”

But do you know how Kiyan and Jadyn started their brainchild?

Kiyan reveals the backstory of his “six-figure clothing brand”

Last September, Kiyan Anthony, son of NBA legend Carmelo Anthony, gave fans a behind-the-scenes look at his clothing brand on the Overtime reality series, The Evolution. Sharing how it all started, Kiyan said, “When we started in February of 2023, I had just transferred to my new school and my friend, he was going to college. We didn’t really have nothing to do.”

Not stopping there, Kiyan revealed the real spark behind the brand’s creation. “We was always into fashion. So we was like, ‘Why don’t we just try a clothing brand and we just did it?’” he shared. “We went all out, put everything into it, and yeah, it’s where it’s at now—a six-figure brand.”

Their leap of faith has not only earned them recognition, but also laid the foundation for a rising empire!

Operating out of Harlem, One Way Clothing focuses on streetwear essentials—hoodies, T-shirts, and joggers—all stamped with their standout logo. They keep it local with pop-up shops in New York City and run things online to reach a broader audience. Amid balancing this venture, Kiyan is shining on the court, recently earning the title of New York’s No. 1 recruit for the class of 2025.

Even his dad, Carmelo Anthony, couldn’t help but praise the young entrepreneur. “I’m proud of him that he took it upon himself to set a little business up for him and not wait for me or his mom to set it up,” Melo said. “It’s like he’s doing himself.”

Clearly, Kiyan is proving that ambition and hard work pay off.