“We Pretty Big on YouTube”: Deion Sanders Shares Playful Banter With DC Robert Livingston as CU Buffs Intensify Offseason Grind

Published 02/16/2024, 10:42 AM EST

Be it the US Marine Corps training, the team bonding activities on the snow-covered mountains in Colorado as the highlights of the off-season training sessions at Colorado, or the everyday banters between the Sanders, Well Off Media is the go-to haven for Prime Time fans. Also, one of the key reasons for CU gaining the publicity it has today, Deion Sanders Jr’s company has recently captured all the perfect moments during the initial practice sessions at Folsom Field.

During one such training session, where the newly hired CU Buffs defensive coach Rebert Livingston was present imparting the training to the old and new faces at CU, Prime shared his views on the Buffs uniform with Livingston. “You look good in the orange and black. But the gold and black,” opined Sanders about Livingston’s new uniform at his current workplace. He also stated, “Your kids going to start say, ‘Daddy I see you on YouTube’.” A statement that further prompted Sanders to say in a proud father voice, “Oh, we pretty big on YouTube.”

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A major part of Deion Sanders and his sons gaining the popularity they have today is the increase in their social media presence, handled well by Deion Sanders Jr. The eldest son of Coach Prime hung up his football shoes in 2015 after playing as an SMU wide receiver to enter the world of entertainment. He started with rapping but found his interest in the world of content creation, which conceived the ‘Well Off Media’.

The channel came into the limelight when Sanders Jr. documented Coach Prime’s first viral speech to the Colorado student-athletes after his appointment in December last year. Today, the channel boasts more than 430k subscribers and each of their videos garners over thousands of views. Thanks to Deion Sanders Jr’s creativity in capturing the special moments, Coach Prime and the Buffs have visibility and fan following on social media, aside from their on-field endeavors.

Well Off Media’s videos extensively cover the hustles that CU players are carrying out in the off-season. While Travis Hunter and Shedeur Sanders won the hearts of the US Marine Corps when they came to teach their drills, Shilo Sanders was told to get out of the practice because of lethargic moves. Deion Sanders is expecting nothing less than perfection from his boys this season, which might also be one reason why Sanders Jr. is his father’s favorite kid.

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Deion Sanders ranks Sanders Jr. 1st

After SI awarded Deion Sanders as the ‘Sportsperson of the Year’, they conducted a special interview with Prime, asking him the question that most parents with multiple children try to dodge. Who is his favorite child? Well, Deion Sanders wasn’t the one to shy away from it, so he continued the suit to give out his famous power rankings to his kids.

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Owing to the publicity they got because of Deion Sanders Jr, Coach Prime had to rank him first. He showered Sanders Jr. with the same love on his birthday tweeting, “Happy Birthday to my Favorite Son Deion Sanders Jr. I’m so proud of u. Although you’re in my pockets from Time to Time your productivity is well above reproach.” Sanders’s daughter, Shelomi Sanders, whom Prime shares the most hilarious banter with was ranked after him, showing the appreciation Coach Prime holds for Sanders Jr.

Watch this Story: Deion Sander’s son Shedeur pays a hefty price for ignoring Tom Brady’s advice to not own a Rolls Royce.

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Written by:

Pankti Parmar is an NFL news writer at EssentiallySports. With an educational background in psychology and a passion for sports, she dons the coat of a sports psychologist to get a feel for players’ psyche and game tactics. She is our resident expert on Jim Harbaugh and was a huge part of our play-by-play coverage of Harbaugh’s journey from the Wolverines to the Chargers.

Edited by:

Tripti Sarda

“We Pretty Big on YouTube”: Deion Sanders Shares Playful Banter With DC Robert Livingston as CU Buffs Intensify Offseason Grind

Deion Sanders ranks Sanders Jr. 1st

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