Two rivals, who had vast differences, have turned into shrewd business associates and friends. After their clash, many fans were shocked as KSI, and Logan Paul announced their partnership with Prime Hydration drink. The YouTube Hydration company started strongly receiving major sponsorship deals from the likes of Arsenal and the UFC. Interestingly, Prime is charting impressive growth as they recently announced a partnership with one of the biggest soccer teams, FC Barcelona.

First Arsenal and now FC Barcelona, Prime Hydration is on its way to becoming the world-famous Hydration drink sponsor. Additionally, both KSI and Logan Paul could make a fortune if we get to see a clash between Barcelona and Arsenal in the upcoming UEFA Champions League.

How FC Barcelona VS Arsenal could favor the YouTube Stars KSI and Logan Paul

The YouTubers announced the Prime Hydration launch back in 2022. Interestingly, after one year of the successful launch, Paul said the drink had generated US$250 million (£209 million) in retail sales worldwide, with US$45 million of the total in the month of January 2023 alone.

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FC Barcelona was previously sponsored by one of Prime’s biggest competitors and hydration industry leader Gatorade. The announcement surprised many, yet only a few understood the marketing advantages. Prime Hydration is sponsoring Arsenal and is already bearing the fruit of the huge publicity. Indeed, 2023 has been a great start for Prime and the project has been an immense success.

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After a six-year absence, Arsenal will be making its return to UEFA Champions League, the premier European competition. Several fans are expecting a virtuoso performance from Arsenal. While most fans may only watch their favorite club in action, KSI and Logan Paul can generate enormous profits with UEFA Champions League 2024.

Furthermore, there’s a high chance we might see Arsenal and FC Barcelona face each other in the UCL 2024. This could turn out as a massive marketing boost for the two YouTube Stars. Not to forget, the 2022/23 UEFA Champions League season was the most watched ever for English-language coverage in the States. CBS even confirmed an average viewership of 967,000 per gameday. Thus, the recent partnership deal with FC Barcelona can result in great success for the Prime Hydration drink.

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