Fans are still celebrating Argentina winning the world cup. In the middle of all that, they announced one more way for the fans to enjoy. According to the reports Argentina has officially joined the hands with upland metaverse to make fans enjoy the matches like never before. The move came after the weeks-long celebrations of winning the world cup. The fans arrived in the capital Buenos Aires in millions to celebrate the triumph of Lionel Messi and the Argentinian team.

According to the reports, the deal with Upland Meta verse will help fans buy NFTs. It will allow them to interact with the team more efficiently. soccer governing body FIFA had also signed the contract with Upland.

Lionel Messi fans will be to access Buenos Aires

According to the deal, fans will visit the digital space to enjoy the environment that will be created there. They will also be able to buy NFTs. The platform is based on the real-world and allows one to acquire digital land and can be used to build mesmerizing environments.

In the new partnership, upland will be able to provide video NFTs. Which will have licensed video clips from Argentina’s Primera Division competition. Upland has worked with FIFA in the Qatar World Cup. They provided NFTs, and digital Collectables and created digital recreation of stadiums for fans to visit.

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Upland had also said they will make a city for the world cup winner. It will strengthen the stronghold Argentina FC will have on the sports fans having the fan base of Lionel Messi with them. However, the deal came with a legal battle.

Socios vs Binance on the Argentina deal

Socios had already signed a deal with Argentina Football Association to be the official token provider and the official crypto-exchange. The environment became tense when Argentina FA decided to sign Binance. It came as their sponsor of the Primera Division and the National soccer team. Being rivals, this brought into a full-blown legal battle.

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In the end, the scope of these partnerships was decided in court and both of these deals are now finalized. What are your views on sports organizations making deals with Upland and introducing their NFTs? Tell us in the comments.