The Eddie Hearn – Dana White melodrama seems to be getting spicier by the day. A few months ago, after testing the waters, White finally made headlines with the launch of Zuffa Boxing. However, the ripples it created have left several traditional promoters alarmed. More recently, TKO Group Holdings, the parent company of the UFC, WWE, and now Zuffa, threw its support behind proposed reforms to the Muhammad Ali Act, adding yet another layer to the plot. Fans have since witnessed a steady exchange of jabs between Hearn and White.

Now, boxing’s new-age rivalry might soon get an extra kick. Reports of Eddie Hearn meeting the head of combat sports’ youngest cousin, BKFC, have gained considerable traction. David Feldman, whose net worth is estimated at around $400 million, works closely with BKFC co-owner Conor McGregor. What are they cooking?

Eddie Hearn’s surprise meeting with BKFC’s top man

BKFC recently shared an Instagram photo of Hearn and Feldman standing together. “Big meetings in Monaco this week with the big bosses!” the caption read. To set the record straight, the exact purpose of the meeting has not been officially detailed. However, the discussion likely focused on a potential crossover or promotional partnership.

For context, Feldman also met Dana White last year. At the time, he stated, “We want to make our sport the biggest it can be. If that means teaming up with other promotions, we have nothing against doing anything like that, because we think that it’s just going to make the sport grow and the company grow and the business grow.”

What may strike many now is the timing of this latest meeting. Though based in England, Eddie Hearn holds a strong presence in the United States, making him one of boxing’s most powerful and influential promoters. A partnership with him could yield major dividends for BKFC and potentially work in Hearn’s favor, too.

Hearn enjoys considerable support within the boxing community. However, it’s never a bad idea to have an ally outside the ring, especially one equally ambitious about expanding in the combat sports space.

Eddie Hearn vs. Dana White: The feud takes another swing

Though both Hearn and Dana White collaborate with Riyadh Season, they appear to have taken opposite sides on some critical issues. Hearn had previously questioned White’s role in the historic Canelo Alvarez–Terence Crawford showdown. So on the 3 Knockdown Rule, White fired back.  “Eddie Hearn all of a sudden is acting like a f—ing lunatic. You know what he sounds like to me? He sounds like he’s reading a WWE script every time he talks on a show now,” he said.

Somewhat taken aback, the Matchroom boss admitted he was a bit ‘concerned.’

“I like Dana, and I don’t want it, and I don’t want it to go like this for him, but I saw that interview… I mean, how loud do you want to talk? We know; we’ve seen this before. The blood pressure starts going through the roof. Just chill; it’s only little old me that doesn’t think big enough, so just chill. We don’t have to scream and shout; we don’t have to lose our temper,” Eddie Hearn said during an interview with Boxing Scene.

With BKFC’s David Feldman now entering the picture, more details should emerge in the coming days. One thing’s certain, though. Considering how shifting alliances and rivalries may redefine the scene, the combat sports landscape now stands at an intriguing crossroads.

Do you think Dana White and Eddie Hearn should finally sit down and settle their differences?