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LAS VEGAS, NEVADA – APRIL 26: Actor Dwayne “The Rock” Johnson speaks onstage during CinemaCon 2022 – Warner Bros. Pictures “The Big Picture” Presentation during CinemaCon 2022 at Caesars Palace on April 26, 2022 in Las Vegas, Nevada. (Photo by Greg Doherty/Getty Images)

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LAS VEGAS, NEVADA – APRIL 26: Actor Dwayne “The Rock” Johnson speaks onstage during CinemaCon 2022 – Warner Bros. Pictures “The Big Picture” Presentation during CinemaCon 2022 at Caesars Palace on April 26, 2022 in Las Vegas, Nevada. (Photo by Greg Doherty/Getty Images)
Kevin Holland recently competed in the UFC 279 main event. The main event’s fight card went through a reshuffling after three fighters on the card failed to make the weight. The event became famous for the chaos it caused, UFC legend Nate Diaz’s farewell match, and the controversy regarding UFC’s new shoe sponsorship deal.
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The new shoe-wear sponsor- The Project Rock has been in news for all the wrong reasons. Nate Diaz, in particular, is not fond of The Rock’s shoes. But the ‘Trailblazer’ Kevin Holland has a different take on it.
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Holland’s support for Dwayne Johnson
Kevin Holland’s social media handle is loaded with funny and sarcastic posts. Interestingly, he also has something to say about the UFC-The Rock sponsorship deal.

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LAS VEGAS, NEVADA – DECEMBER 12: Kevin Holland celebrates his KO victory over Jacare Souza of Brazil in their middleweight bout during the UFC 256 event at UFC APEX on December 12, 2020 in Las Vegas, Nevada. (Photo by Jeff Bottari/Zuffa LLC)
The American seems to come in support of The Rock at the first glance in his most recent Instagram post. But a closer look will reveal otherwise.
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He tagged the WWE Hall of Fame wrestler and captioned the post, “@therock I like the new red shoes don’t listen to them other guys.”
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The 29-year-old fighter tied for the record of most UFC wins in a calendar year in 2020. Sadly, he was on receiving end of a first-round submission loss to the rising UFC star Khamzat Chimaev.
Incidentally, Khazmat had also missed his weight and instead of facing Nate Diaz, he faced Kevin. As a result of this loss, Holland has a professional record of 23-8.
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What Nate Dias had said
Nobody is sure whether the design of the shoes is flawed or the shoes don’t offer comfort, but the shoes have been condemned by everyone, be they fans or fighters.
In an interview with ESPN, former UFC legend Nate Diaz said, “These shoes f***ing suck…..F*** these shoes!”
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GLENDALE, ARIZONA – JUNE 12: Nate Diaz exits the octagon after losing in an unanimous decision to Leon Edwards of Jamaica during their UFC 263 welterweight match at Gila River Arena on June 12, 2021 in Glendale, Arizona.
Adult actress Kendra Lust also shared a similar opinion when she commented on a Twitter post. She replied, “Like @NateDiaz209 said those shoes suck!”
Another controversy erupted when UFC tried to dissipate the negative publicity in a unique fashion. UFC posted a video of Cory Sandhagen’s interview before his UFC Vegas 60 bout with Song Yadong.
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The prediction is in from @CorySandhagen 🎤 #UFCVegas60 pic.twitter.com/7siy3dcWnN
— UFC (@ufc) September 14, 2022
The catch, however, was that the interviewers used The Project Rock shoes instead of mics.
Earlier, Bloody Elbow had revealed the sponsorship deal details. It claimed that the UFC fighters had to wear the new shoes at every UFC event. But the profit generated with the deal will not be shared with the UFC fighters.
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Did you like how Kevin Holland has expressed his opinion about The Rock shoes? Let us know in the comments below.
WATCH THIS STORY: Nate Diaz’s most savage moments
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