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Nickelodeon to Team Up With NFL Super Bowl 2024 With a Slimy Twist

Published 08/05/2023, 10:56 AM EDT

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Nickelodeon has consistently ranked among the top channels for cartoon productions. From the 90s through the early 20s, and continuing today, Nickelodeon has remained a leader in the cartoon broadcasting community.

Recently, they have been involved as an alternate broadcaster to a Super Bowl game. It will be the first time when any other broadcaster would be involved rather than only CBS.

Nickelodeon is an alternate broadcaster for a Super Bowl game

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Nickelodeon, in partnership with CBS, is set to broadcast the Super Bowl game scheduled for February 2024. This marks the first time a Super Bowl game will be televised by a broadcasting channel other than CBS. While this may be a new endeavour for Nickelodeon, they have prior experience in broadcasting, having previously televised wild card games and even the Christmas Day regular game. One of Nickelodeon’s well-received programs, “NFL Slime Time,” regularly features highlights and has gained popularity.

During an episode of NFL Slime Time, on the occasion of a Christmas day game broadcast, Patrick, a character from SpongeBob SquarePants, was part of the broadcasting team. Playfully, Patrick managed to roast the Denver Broncos quarterback, Russell Wilson. Notably, Patrick’s choice of words remained entirely appropriate, making it an enjoyable broadcasting event for all viewers. Nickelodeon effectively demonstrated that broadcasting can be entertaining without resorting to explicit language.

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Nickelodeon’s NFL experiment

With NFL Slimetime, Nickelodeon ventured into the sports industry, offering a unique and refreshing viewing experience for younger fans. The incorporation of cartoon characters commenting on the game and creative elements such as humorous fluids during player flops captured the audience’s attention. Undoubtedly, this concept attracted new interest and expanded the NFL’s fan base. Nickelodeon’s CEO, Brian Robbins, acknowledged the significance of this broadcasting endeavour. He stated, “We are unbelievably proud to partner with CBS Sports and the NFL to bring Nick’s personality and unique visual sensibility to the Super Bowl.”

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NFL enthusiasts are eagerly anticipating February 2024 when two broadcasters will cover an NFL game. The anticipation lies in seeing how Nickelodeon will approach the game’s broadcasting. Their track record suggests creativity and a humorous perspective, as seen in NFL Slimetime. Nickelodeon will certainly infuse its unique touch into the Super Bowl broadcast. It would aim for adding an element of fun and entertainment for viewers.

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Written by:

Naman Singh

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Naman Singh is a writer at EssentiallySports who covers Sports Viral Moments. His arsenal is well-rounded and he surely knows how to keep the readers engaged. Naman is interested in covering live events, as well as the off-court drama that comes with it.
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Edited by:

Priyadarshini Ajay