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With Logan Paul now facing trouble over his PRIME energy drink, Ric Flair’s entry into the market with a banger is bound to have an impact. The latest reports from the New York Post and Flair’s Instagram profile show signs that the wrestling icon is launching his own energy drink brand.

After news of his energy drink brand started trending on the internet, Flair decided to kick-start his promotional campaign. ‘The Nature Boy’ took to his social media handle to show the world and his fans a glimpse of his promotions.

Fans get a look at Ric Flair’s promotional campaign for his energy drink

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The 74-year-old Ric Flair is set to enter a new phase of his life. After dominating the sports entertainment world, Flair is now joining the exciting world of energy drinks with his own product. Earlier, Flair had made news when he joined hands with Mike Tyson to launch a legal cannabis product.

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Now, he is ready to kick-start the promotions for his adaptogenic mushroom-based energy drinks. Flair’s Instagram profile showed photos from the campaign. Flair chose his current residential address of Tampa while inaugurating the promotions. The event started off in a fancy manner in Tampa, Florida. And had two women traveling in a caddy while promoting his drink.

Here are the photos from the campaign:

Flair has always been a women’s favorite, and this promotion gave off authentic Ric Flair vibes. Energy drinks are mostly targeted at a younger audience. And the way Flair has set up the campaign might do the job well.

Although Flair might have entered the market late with Logan Paul dominating the sector, there might yet be hope for the 74-year-old former WWE star. As ‘The Maverick’ now faces severe turmoil over his energy drink’s caffeine content, Flair’s entry will have the chance to make its mark.

How can Ric Flair take advantage of Logan Paul and PRIME’s down status right now?

The Nature Boy Ric Flair entered the energy drinks market at a very dicey time. With Paul facing investigation from the FDA regarding caffeine content in his drinks, Flair could take advantage of it, and fill the gap in the industry.

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A 12-ounce Prime can is said to contain 140mg of caffeine. However, an investigation stated the can contains around 200mg of caffeine, which is equivalent to roughly half a dozen of Coke cans. Flair’s energy drink, on the other hand, contains around 150mg of caffeine.

Flair’s Wooooo Energy comes in the varied flavors of dragon fruit, lemon, and strawberry banana and contains just 6g of sugar. It also contains adaptogenic mushrooms such as Lion’s Mane, Cordyceps, Chaga, Turkey Tail, Shiitake, Maitake, and Reishi mushrooms. This will relieve the consumer of the jitteriness that other energy drinks cause.

With less variety of flavors and more availability, Flair and his team could use this momentum to hit the ball right out of the park.

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With Dwayne Johnson’s ZOA also in the mix, who do you guys think will stand out in this battle? Let us know in the comments.

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Written by

Shounak Chakrabarti

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Shounak Chakrabarti is a WWE writer at EssentiallySports who brings a wealth of knowledge and a keen eye for detail to his analysis of professional wrestling. With a deep passion for the sport that dates back to his childhood, Shounak has immersed himself in every aspect of the industry, from the career trajectories of WWE superstars to their personal lives and beyond. As a journalism graduate, Shounak is a firm believer in the power of digital journalism to provide fans with a unique perspective on pro wrestling.
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Edited by

Stefan Thomas