The Rock is a history-maker, record-breaker, and The People’s Champ! Whether it’s WWE or Hollywood, record-breaking is something he can do with ease in any business.

The liquor business has become the newest business that every celebrity seems to be getting into. Johnson also capitalized on the opportunity and launched his tequila known as Teremana in 2020.

As he wins at everything he does, he has excelled in the tequila business, and the numbers highlight that.

The Rock took to Instagram and announced to his 288 million followers that Teremana has sold over 600,000 nine-liter cases in 2021, making it the fastest-growing tequila in history.

Teremana outsold other celebrity brands such as 818 by Kendall Jenner and long-standing names in the business such as Jose Cuervo and Don Julio.

He provided some statistics to understand how much tequila Johnson sold in 2021. He said, “For some context on why Teremana’s 600,000 cases sold is “holy shit” news/ George Clooney’s Casamigos Tequila was selling about 170,000 cases when Diageo acquired it for $1 Billion.”

Watch this story: Brock Lesnar to Bron Breakker: New WWE and AEW Champions of 2022

He thanked his distribution partners in the post and toasted the best quality and tasting tequila in the business.

The Rock talks about getting into the tequila business

In a year-end interview with CNN, Dwayne Johnson reflected on 2021 for his Teremana brand and what he plans to do in 2022. He said that becoming a tequila mogul was never in his initial strategy.

“I’m happy but not satisfied with what we’ve been able to accomplish with Teremana tequila thus far.” The former WWE champion said, “The work is just beginning. My goal for 2022 and beyond is to make Teremana a true international tequila brand.”

Trending

Cody Rhodes Injury: Was The American Nightmare Injured at SmackDown 04/26 Against Carmelo Hayes

April 27, 2024 02:17 PM EDT

Here Is Everything You Need to Know About Jimmy Uso’s Future After Solo Sikoa and Tama Tonga Got Retained on SmackDown

April 27, 2024 03:04 PM EDT

Dwayne ‘The Rock’ Johnson Finally Reveals His Unheard Conversation With Cody Rhodes 20 Days After WrestleMania XL: “Your Papa”

April 27, 2024 01:48 PM EDT

Real Reason Why Roman Reigns Chose to Opt Out of the WWE Draft on SmackDown 04/26

April 27, 2024 06:39 AM EDT

“Major F***ng…”: Solo Sikoa’s Moniker for Tama Tonga Decoded by WWE Legend

April 26, 2024 11:21 AM EDT

Get instantly notified of the hottest WWE stories via Google! Click on Follow Us and Tap the Blue Star.

Follow Us

Despite launching in March 2020, just when the pandemic shook the world, he still managed to break a massive record. Johnson told Rolling Stones that he was shocked with the success of his liquor.

“Has the brand success surprised me? Yes! To this degree, yes.” Johnson kept his expectations realistic as, during tough times, people want to stick with what they’re familiar with.

“I was well aware based on the other businesses that I have been in that when hard times hit people. Consumers want what they are comfortable with.”

WATCH: The Rock Surprises a Special Child Amid Busy Filming Schedule

“We were the new tequila in the market, so I was aware of that consumer behavior again. Was it exactly what I envisioned? It was much more than I envisioned.”

Congratulations to The Rock! We hope he keeps breaking records in 2022 as well.