WWE World WrestleMania 40: WWE Partners With a Major Brand to Launch Unique Fan Experience

We are getting closer to WrestleMania 40 day-by-day. So far, not many details have been revealed about the biggest PLE of the year. However, recently, WWE announced that it will be hosting a fan-interaction event ahead of WrestleMania 40 this year. This will be similar to the WrestleMania Axxess conventions that WWE used to hold up until 2020.

After the pandemic, the Stamford-based company had stopped holding these conventions. This year, WWE is returning with a partner by its side. The leading promotion will be returning to its old activities while also introducing new ones with the help of its partner.

WWE has partnered up to provide a seamless weekend for fans

WrestleMania 40 will take place on April 6 and 7 at the Lincoln Financial Field. On the other hand, WWE World will be set up at the Pennsylvania Convention Center, starting from April 4 through April 8, a day after the Mania weekend. Tickets will be live for sale this Thursday, 22nd February at 10 a.m. ET, ranging from $30 to $300.

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According to the WWE website, they are partnering up with Fanatics Events, which is the live and special event division of Fanatics. The promotion has worked with Fanatics previously before which includes global e-commerce, licensed merchandise and memorabilia, and enhanced in-venue product offerings at all of WWE’s 300-plus events annually.

This year, the two companies are partnering up to bring the WWE World experience to Mania. If this is successful, we may see this happen in every PLE hosted by the wrestling company. Apart from the usual roundtable discussions, meet & greets, and autograph sales, there will also be a WWE 2k24 tournament.

This is not the only major milestone that will be made at WrestleMania 40 this year. In fact, Roman Reigns is all set to equal a WWE legend this year in April.

Roman Reigns will set another record in WWE this year

The Tribal Chief has not fallen short of setting records when it comes to his WWE run. However, WrestleMania 40 will see him make another one. The main event for WrestleMania 40 will feature Roman Reigns against Cody Rhodes for the Undisputed Universal Championship. This will automatically help Reigns equal his record to that of Hulk Hogan’s.

READ MORE:- WrestleMania 40: Roman Reigns Reportedly Set to Create Another Record as Main-Event With Cody Rhodes ‘Almost’ Confirmed

This year, Roman Reigns would have main-evented at WrestleMania for the eighth time. So far, his record was equal to that of the CCO of WWE. But after WM 40, he will come equal to Hulk Hogan’s record. This would be the most main events any wrestler has ever gotten for a WrestleMania.

Do you think the WWE World would help get more audience to the PLE?

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