“Sold Out in 30 Mins”: $1.4 Billion Worth Kim Kardashian Has the Final Laugh 5 Days After Fitness World Disapproved Her Latest Venture

Published 07/19/2023, 9:10 AM EDT

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Kim Kardashian, renowned for her influential presence in the entertainment industry, recently embarked on a new business venture that has stirred mixed reactions among the fitness community. With a net worth in the billions, the entrepreneur’s latest endeavor has left fans speculating about her motivations, with some suggesting that she may be envious of her sister Kourtney.

The criticism stems from the perception that Kim’s latest venture lacks authenticity and aligns more with financial gain than a genuine passion for fitness. Some fitness enthusiasts argue that her involvement in this industry appears driven by competition with her sister Kourtney Kardashian, who has been actively promoting a healthy lifestyle and focusing on her personal wellness journey. However, in a surprising turn of events, Kim Kardashian’s latest product managed to sell out within minutes.

Kim Kardashian posts an update about her recent venture 


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Kim Kardashian is no stranger to entrepreneurship. Having amassed a substantial fortune over the years, she has consistently ventured into various business endeavors. Kim’s recent collaboration with popular wellness brand Alani Nu gave birth to an energy drink, Kimade. In her recent Instagram story, Kim revealed that her new energy drink “Sold out in 30 mins yesterday!

via Imago

Kimade is gluten-free and vegan and contains ten calories per 350 mL can, making it a considerably less harmful and healthier option than other energy drinks. It also contains no sugar and a variety of minerals like B vitamins and Biotin, which aid the body’s enzymes in the breakdown of protein, lipids, and carbohydrates.


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Katy Hearn, founder of Alani Nu, wrote on her Instagram“We are thrilled to collaborate with Kim, who is such an amazing female powerhouse and entrepreneur.”

Stating the reason behind collaborating with Kim Kardashian, Hearn stated, “Kim’s dedication to both her family and creating innovative brands perfectly align with our brand values, making this partnership such a natural fit. We are so excited for everyone to try this flavour, which we know is going to be one of our best yet!”


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The product’s rapid success showcases the influence of Kim’s massive social media following, her strategic marketing efforts, and her ability to generate excitement and anticipation among her fans. Despite the initial skepticism, Kimade’s sell-out serves as a testament to Kim Kardashian’s business acumen and her knack for turning controversies into triumphs.


Written by:

Sarthak Khanna


One take at a time

Introducing Sarthak Khanna, a sports writer at EssentiallySports who specializes in Bodybuilding and other American sports. Sarthak found his calling in bodybuilding both as a writer as well as a practitioner of the sport. Gawking at the sight of some of the most aesthetic physiques, the experience was similar to what Mentzer once acknowledged as an “immediate emotional recognition.
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Edited by:

Simar Singh Wadhwa