Microsoft’s Massive Activision Acquisition Causes Immediate Damage to Sony
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Xbox catapulted its progress in recent years yesterday, January 18, 2022, as it reached a milestone achievement with the Activision Blizzard acquisition announcement. The development studio responsible for critically acclaimed titles and franchises such as Call of Duty, Overwatch and Diablo “will be joining Team Xbox” under Microsoft.
As expected, the procurement did indeed have a massive impact on direct adversaries, Sony. The Xbox vs PlayStation feud has been never-ending. But how has the latest acquisition affected the two rivals’ market share? Insider reveals intricate details.
Insider reveals interesting results of the Xbox X Activision team-up
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Following the official announcement yesterday, the gaming community went into a frenzy as the news came as a major surprise for everyone in the industry. This led to many speculations as to how things would proceed further with respect to titles as well as the competition with the rivals.
There’s no doubt that the acquisition was another feather added to Xbox’s cap. And the results are already starting to show up as per a trusted insider.
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The Microsoft/Activision Blizzard deal wiped $20 billion off Sony's valuation in a matter of a day (around a 13% drop). pic.twitter.com/7iGh9wxDDc
— Tom Henderson (@_Tom_Henderson_) January 19, 2022
According to a well-respected insider, Tom Henderson, Microsoft’s acquisition of Activision Blizzard resulted in Sony’s valuation plummeting by billions of dollars within 24 hours of the announcement.
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To give readers an accurate figure of the numbers, Sony’s valuation saw a drop of $20 billion USD, which is close to 13% of their total share.
Hysterically, Henderson shared the interesting details and number with a sobbing GIF of Crash Bandicoot. For those who aren’t aware, Crash Bandicoot is also a well-known franchise of Activision.
The Microsoft Xbox takeover of Activision
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The official announcement came yesterday on Twitter via the Xbox and Activision handles separately. However, the latter and its standalone interactive companies, Blizzard Entertainment and King, will continue to work as an independent firm (under Activision Blizzard) until the transaction has been completed.
Now only time will tell how the market and fans will react after the deal is 100% done.
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With speculations of exciting Activision games set to entertain Game Pass subscribers, what game do you want to see first? And what are your thoughts on the Microsoft-Activision deal? Let us know in the comments down below.