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Despite Ditching His Long Time Sponsor’s Golf Shoe, How Much Does Tiger Woods Earn From His Nike Deal?

Published 10/22/2023, 7:43 PM EDT

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USA Today via Reuters

Tiger Woods remains on the world’s highest-paid athlete list even after his long hiatus from golf. The legend has signed various deals with a number of brands throughout his career. He entered the Forbes billionaires list in 2022 with an estimated $1.1 billion in earnings.

Among his closest and longest deals in partnership is with sports apparel brand Nike. The company had stayed with Tiger through thick and thin; truly a match made in heaven. Let’s walk through how much Woods makes from Nike.

Tiger Woods and Nike throughout his career 

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Tiger Woods made his professional debut in 1996 with Nike already signing him. His 1996 contract was estimated to be worth $40 million. The contract expired after five years in 2001. Regardless, Nike renewed it. The 2001 deal was estimated to be $100 million by ABC News.

The third deal was signed in 2013 for a reported $20 to $40 million annually. This was then extended for the next undisclosed period and amount. Nonetheless, Business Insider cited the deal amounting to $200 million. The deal is ongoing, but there were speculations about a possible breakup.

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The rumors emerged in 2022 when Woods came back for the Masters at Augusta National with a change in attire. While sporting the swoosh logo on his chest, the 15-time major champion wore FootJoy shoes on the range. The reason, apparently, was to do with comfort. 

Yet, Woods confirmed his partnership with Nike as he voiced his backing in a press conference. “Nike’s been fantastic over the year for providing me with equipment and work. We’ve been working on trying to find something to allow me to do this and swing again. We’re still going to continue doing it and hopefully, we’ll have something soon.”

via Imago

Soon after, Nike also released a statement saying, “Like golf fans around the world, we are delighted to see Tiger back on the course. He is an incredible athlete, and it is phenomenal to see him returning to the game at this level. His story continues to transcend sport and inspire us all. As he continues his return, we will work with him to meet his new needs.” As of now, the deal is continuing without a hurdle unless any of the parties reveal one.

How did Tiger Woods build a billion-dollar empire? 

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Woods making it to the list of Forbes’ richest athletes should be credited for his constant hard work and dedication throughout his career. He did not stop working despite the various controversies and obstacles that came his way.

Among his business endeavors, Woods founded his foundation TGR, which subsides TGR Live, which manages events, TGR Design, which creates golf courses, and The Woods, a sports bar venture. 

As of now, Woods started TMRW Sports with Rory McIlroy and Mike McCarley. The newest project of the start-up is TGL, a high-tech league, which will be released in January 2024. Additionally, in a collaboration with Justin Timberlake, Woods opened a sports bar called T-Square Social in partnership with Nexus Luxury Collection.

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Furthermore, he is still sponsored by TaylorMade, Full Swing, Rolex, Upper Deck, 2K Sports, Autograph, Bridgestone, Kowa Company Ltd, and Monster Energy. The legacy and empire he has built with his blood and sweat is unmatchable, and that’s why Tiger Woods remains incomparable.

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Written by:

Khambe Huda Imran

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One take at a time

Khambe Huda Imran is a fresh recruit to the golf team at EssentiallySports. Her love of all things sports and her overflowing passion for writing made ES a perfect blend for her daily routine. Drawing inspiration from her idol in the sport, Lexi Thompson, Huda is hellbent on covering the niche aspects of the sport and giving her readers unique insights about the LPGA and women's golf as a whole.
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Edited by:

Sharan Nair

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