Years After Being Worth Over $14 Billion, Stephen Curry Set to Become the Next Michael Jordan, Inking Massive Lifetime Contract

Published 09/14/2022, 10:30 AM EDT

Stephen Curry has become one of the biggest names in all of sports after his recent comeback Finals conquest. The four-time NBA champion also won his first Finals MVP and solidified a legacy of greatness. In addition, Curry impressed fans worldwide hosting the iconic ESPYs this year. However, it seems the three-point assassin of the NBA is yet to run out of his quota of good fortunes.

Today, the world knows Curry as the face of Under Armour. After a previous stint with Nike that ended in 2013, Under Armour quickly roped in the two-time MVP. Since their partnership, the brand has grown to staggering heights. Recently, the Golden State Warriors star got his sub-label with the brand. With ten shoes already a part of his collection, they are ready to take a monumental step in their partnership.

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As the reports flow in, Steph Curry is all set to sign a massive billion-dollar lifetime deal with the sportswear brand. And the contract promises him Michael Jordan-like status.

Stephen Curry is set for a $1 Billion deal with Under Armour

Starting the journey in 2014, Steph is inarguably the biggest athlete for Under Armour. At one point, an analyst estimated the Baby Faced Assassin to be worth a whopping $14 billion to the sports brand. Likewise, after years of benefitting from the sports icon, Under Armour wants to attach Curry with its brand forever. A massive billion-dollar contract will make Steph Curry one of the few athletes with a lifetime deal.

$800 Million Worth The Rock Earns Only About 2% of Stephen Curry’s Value in Massive Under Armour Deals

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The focus now shifts solely to the needs and comfort of the all-time three-point shooter of the NBA. Looking to expand in the world of footwear, athletic apparel and accessories, Curry is ready for take-off.

While now Under Armour and Curry are on the same page, there was a time they almost lost the four-time champion. A while ago, earning $20 million a year from the sports giant, Stephen Curry threatened to leave. This came after the two parties had a lack of understanding. However, after one meeting with founder Kevin Plank, they were back on good terms. His lifetime deal instantly makes him rival to the likes of LeBron James and Jordan.

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Do you think Stephen Curry will be the next Michael Jordan in the footwear world? Let us know your views in the comments below.

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Written by:

Anuj Talwalkar is an NBA writer at EssentiallySports. He is a student studying at NM College in Mumbai, aspiring to pursue sports management to follow his love for sports. Anuj started following the NBA last year, and he loves to combine his passion for writing with his understanding of basketball.

Years After Being Worth Over $14 Billion, Stephen Curry Set to Become the Next Michael Jordan, Inking Massive Lifetime Contract

Stephen Curry is set for a $1 Billion deal with Under Armour

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