Ever wondered how much an All-Star from the Chinese Basketball Association with an NBA championship to his name, too, ends up making by the time he crosses mid-30s? Well, Jeremy Lin might have done better than many fans would think. All thanks to his almost decade-long career in the league and a successful career in the Chinese Basketball scenario.

Apart from his basketball stints, however, Lin also had multiple sources of income. This included endorsement deals that he landed, all due to his popularity as the phenomenon called Linsanity. Then there were also his business investments and ventures. So let’s have a closer look at where all these stints have brought Linsanity in his finances as of 2025.

Jeremy Lin’s net worth in 2025: How the NBA and his overseas basketball stint contributed

As of 2025, Lin’s net worth sits comfortably in the mid-to-high tens of millions. According to Celebrity Net Worth, Linsanity is worth around $36 million, while other estimates place it closer to $40 million. That wealth isn’t just a product of his nine-season NBA run—it also reflects his earnings overseas, endorsement deals, and smart post-retirement ventures. However, there is no denying that a large chunk of his wealth, which gave him a financial foundation, came from the NBA.

And that NBA career was no small part of his financial journey. Hoopshype’s salary tracker shows he made $64,498,737 from NBA contracts. His breakout years? His most lucrative deal came with the Houston Rockets—a three-year contract worth $25 million between 2014 and 2017, as noted by NESN.

Then he also had a strong payday during his time with the Lakers in the 2014–15 season, when he earned nearly $14.9 million. Even during the Raptors’ 2018–19 championship season, when he didn’t see much playoff action, Jeremy Lin took home around $700k. And yes, even his rookie year paid him a solid $473k, as per HoopsHype. But even when the NBA chapter closed, Lin didn’t let the money cash from flowing in.

The former New York Knicks star took his talents to the Chinese Basketball Association, where salaries for international stars are no joke either. In 2019, reports suggested that the Beijing Ducks offered him around $3 million annually. The 2019 NBA champ eventually joined them and put up impressive, All-Star-caliber numbers. Then, in 2022, he made a move to the Guangzhou Loong Lions.

As per the reports, two full seasons in the CBA likely brought him somewhere between $6–9 million. And in 2023, he signed with Taiwan’s P. League+ and the Kaohsiung Steelers. Although Taiwanese salaries are less public and typically more modest, there’s no denying it—just from basketball, Lin has likely earned well over $65 million. However, there has been much more to the 2019 NBA champion when it comes to building a financial empire.

Jeremy Lin’s endorsement deals, business ventures, and investments

Lin’s rise to global stardom during the “Linsanity” era wasn’t just a moment in basketball history — it also opened the doors to a world of financial opportunity. Beyond the contracts he signed as a player, Lin leveraged his popularity to secure major endorsements and build a smart portfolio of business and tech ventures. Let’s take a closer look at how he’s built his off-court empire.

It all started in the early days of Linsanity when the ex-Knick became more than just a basketball name — he became a marketable face. No wonder in 2012, he signed on with Volvo as a spokesman, with the partnership announced in New York. And that was just the beginning. At the time, Jeremy Lin was with Nike, but by 2014, he had switched lanes and joined Adidas. According to Wear Testers, the deal with Adidas wasn’t just symbolic — it came with a reported $15 million payout spread across five years.

Following this, Linsanity became a central figure in Adidas’ campaigns, particularly across China, where his influence resonated deeply. But his endorsement journey didn’t stop there. He also signed on as an Asian ambassador for luxury watchmaker Tag Heuer and teamed up with Steiner Sports for memorabilia collaborations. In more recent years, his alignment with Chinese sportswear brand Xtep added another layer to his endorsement story.

From 2019 through 2022, Lin was one of Xtep’s top athletes, and even rolled out his own line of sneakers under the “JLIN” name — a move that sneakerheads and fans alike welcomed with excitement. In 2020, Xtep officially launched the “Xtep JLin One,” a signature sneaker that bore Lin’s personal logo. With multiple high-profile deals under his belt, it’s no surprise that Sportskeeda estimated his endorsement income at $4 million in 2024, citing his ongoing relationships with brands like Adidas and Tag Heuer.

But Lin hasn’t relied on brand deals alone. His business instincts have proven just as sharp as his jump shot. He founded JLIN LLC, a company aimed at managing both partnerships and investments in the U.S. and Asia. As outlined on LinkedIn, the firm acts as the hub of his off-court operations. Through JLIN, Jeremy Lin has quietly stepped into the startup world. Then in January 2025, he joined Singapore’s wealth-tech firm Endowus in raising $17.5 million, part of a round that totaled $52.5 million, according to Endowus. His involvement came through an impact fund connected to JLIN, showing that his investments aren’t just business, but mission-driven, too.

Looking toward Southeast Asia, Linsanity backed Indonesian coding platform Binar Academy, joining its latest round of investors. He also invested in Rukita, an Indonesian co-living startup that raised $15 million in its Series B1 round in early 2024. And his reach doesn’t stop there. Back in 2018, Jeremy joined SparkLabs Taipei’s advisory board, lending his support to emerging Taiwanese entrepreneurs, as noted by TechCrunch. Across the Pacific, he even entered the U.S. fintech scene, participating in Propel’s $50 million Series B round in 2022. His name was directly cited as one of the new investors in that round.

Then there’s Lin’s creative side, which he’s been exploring more in recent years. In 2025, he served as executive producer on Ayo, Check Up!, a basketball-centered short film tackling mental health. The film premiered at the UNINTERRUPTED film festival, offering a glimpse of Lin’s passion for stories that go beyond the game.

So, while Jeremy Lin may have once been known for shocking the basketball world, his off-court journey shows an equally thoughtful strategy. No wonder he now stands at a net worth of over $36 million by 2025.