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Shaquille O’Neal Reveals “The Best Thing” He Did After Building a $400,000,000 Rich Business Empire

Published 08/12/2023, 10:43 PM EDT

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Many NBA stars of the past faced difficulties in making ends meet after retirement. However, that has changed over the past few years as more and more players head for the business world. And it is safe to say that some players have created an impressive business empire after the end of their basketball career. NBA icon Shaquille O’Neal is one such athlete who has successfully carved his name as an entrepreneur. The $400 million worth NBA legend opened up about his success in the business world.

After his retirement in 2011, the 4x NBA champion shifted his focus to his various businesses. Since then, he has been part of several ventures. Needless to mention, his strategic investment deals have also benefitted him. In a candid conversation, the former Los Angeles Lakers star revealed his mantra of living after gaining enormous success in business.

Shaquille O’Neal shared his life motto after massive success

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Shaq made $286 million during his NBA career. To put it into perspective, Boston Celtics star Jaylen Brown recently signed a 5-year deal worth $305 million! Nevertheless, O’Neal went on to explore the business world and gained tremendous success. During the show, ‘Rock & Roll Road Trip,’ O’Neal was asked about what keeps him motivated.

via Reuters

He stated, “The same old thing. I have set goals for myself so now that I am done playing; just want to remain successful. The best thing I did after I made a lot of money is to stop thinking about money. So when you don’t have anything you’re like, ‘I got to get 10 million, I got to get 50 million.'”

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He added, “So now that I got that, I don’t even think about it and I am very strategic in what I do. If it’s good and coming from the right place, eight out of ten times it will be successful.”

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It is no surprise that the Big Aristotle has amassed such massive wealth. His great business acumen and his desire to keep going have made the basketball great successful.

Shaquille O’Neal’s massive business regime

The 15x NBA All-Star owns about 50 brands. And the number is most likely to increase in the following years. Indeed, that’s an impressive endeavor. He gained immense profit and success with his investments in Google, Beachbody, Forever 21, JC Penney, Elvis Presley, Reebok, Pepsi, and more.

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As he said, he has made some great strategic deals that helped him earn his success. Additionally, O’Neal learned everything about business after joining the NBA. However, O’Neal isn’t proficient at everything, as revealed by Susie Bulloch a few weeks back. What do you think about this? Let us know in the comments.

READ MORE: Hollywood Legend Jackie Chan’s Viral Clip Draws Shaquille O’Neal Like Response From Kobe Bryant’s Wife Vanessa

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Written by:

Pritha Debroy

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Pritha is an NBA writer at Essentially Sports. She has long been a fan of the NBA and the Portland Trail Blazers. With prior experience in lifestyle writing, she aims to deliver a fair assessment of the happenings from the NBA world, both on and off the court.
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Edited by:

Pragya Vashisth