Despite Being the Third-Highest With $100,000,000 in Career Earnings, Canelo Alvarez Fails to Make Top 3 in Forbes 2023 Highest Paid Athletes List

When it comes to boxing, few names carry as much weight as Canelo Alvarez. Boasting an impressive track record and a massive fan following, the Mexican champion has established himself as one of the most successful athletes in the sport. Alvarez is not just a boxer, he is also a shrewd entrepreneur with a diverse portfolio of ventures. In addition to his boxing purses, Alvarez has cultivated a range of lucrative business opportunities.

Moreover, his boxing purses are some of the highest in the sport, which is not surprising given he is the biggest draw in boxing today. However, despite his remarkable career earnings, ‘Saul’ did not rank in the top three highest-paid athletes of 2023.

Canelo Alvarez fails to crack the top three highest-paid athletes

Forbes recently released their highest-paid athletes list, which was topped by soccer star Cristiano Ronaldo who earned a whopping $136 million. He was followed by his rivals Lionel Messi and Kylian Mbappe, who earned $130 million and $120 million, respectively. NBA star LeBron James came in at 4th place earning $119. 5 million with Alvarez in 5th place at $110 million.

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However, this does not reflect the whole story, as the majority of the earnings of the top three athletes were through sponsorships. When it comes to purses, Alvarez has the third highest earnings, with $100 million from purses tied with Mbappe. The athletes with the highest career purses are golf stars, Phil Mickelson and Dustin Johnson, with earnings of $104 million and $102 million. While Alvarez has earned the majority of his wealth from purses, his business acumen extends far beyond the realm of boxing. This was proved as he made deals and partnerships with multiple organizations looking to further expand his brand.

A Look into Canelo Alvarez’s business ventures

Alvarez recently signed with Excel Sports Management, which represents him in marketing deals. By signing with this powerhouse agency, he has become the first boxer on their roster. Moreover, his partnership with Hennessy only proves his ability high-profile endorsements.

Furthermore, the champion also owns a taco restaurant in Mexico, also launching a clothing line as well. In addition, Canelo Promotions and Canelo Espectaculos, his event promotion companies, demonstrate his commitment to expanding his reach. Alvarez’s placement at number five on the list may appear surprising given his outstanding career earnings of $100 million. However, by exploring the diverse ventures, he will only continue to add to his wealth and look to match his counterparts when it comes to off-court earnings.

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What did you think about Alvarez not cracking the top three despite earning $100 million? Let us know in the comments.