
via Reuters
Paris 2024 Olympics – Basketball – Men’s Semifinal – France vs Germany – Bercy Arena, Paris, France – August 08, 2024. Travis Scott during the semifinal. REUTERS/Brian Snyder

via Reuters
Paris 2024 Olympics – Basketball – Men’s Semifinal – France vs Germany – Bercy Arena, Paris, France – August 08, 2024. Travis Scott during the semifinal. REUTERS/Brian Snyder
So, here’s the deal: college football might just be taking a page out of the NFL’s playbook this year. The National Championship is already a huge event, but Monday night’s halftime show has everyone chatting. Oh, no! Not for the battles during the ND and Ohio clash. Also, that. But, currently, for a different reason. Traditionally, you’d expect marching bands to take the stage—Ohio State’s and Notre Dame’s bands battling it out with brass and drums. But this time? Travis Scott is in the mix. Yes, that Travis Scott. Some would crib over it, sigh. But who wouldn’t trade a fight song for FE!N?
Now, here’s where it gets even more interesting. For weeks, the internet was busy connecting the dots. Reddit threads, screenshots, and even a cryptic teaser on Travis Scott’s Instagram had fans speculating. In the teaser, Scott played a trumpet riff from his hit song FE!N, leaving no doubt that he’s set to bring his energy to the halftime stage. But there’s one question left hanging: how much is he getting paid for this gig?
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How much will Travis Scott earn from the halftime show?
So, here’s a shocker for you: Travis Scott won’t make a single dime for his halftime show at the College Football Playoff National Championship. Wait, what? A multi-platinum artist doing the gig for free? It’s true. Halftime performers, even at events as massive as the Super Bowl, don’t get paid. The real paycheck? Promotion.
And in Scott’s case, he’s got a lot to promote—his new track 4×4 and, possibly, a fresh album on the horizon. Makes you wonder, would you trade a stadium performance for a spike in streams? Travis clearly would. ESPN kept things cryptic in their Jan. 16 press release, hyping up a “special guest” for halftime. Even Scott got on the teasing train, and let’s just say the hype is real.
But he’s no stranger to football halftime stages either. Remember his guest spot at the 2019 Super Bowl? That unforgettable Sicko Mode intro after a tribute to Spongebob Squarepants? Pure chaos, in the best way. And just like then, Scott isn’t earning a dollar this time either.
So why does he do it? Because, let’s face it, the exposure is priceless. Millions tuned in for Sicko Mode at the Super Bowl, and now, with “4×4” in the spotlight, Scott’s betting on another cultural moment. Think of it as a promo play with championship stakes.
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Does Travis have a connection with Ohio State or Notre Dame?
A simple answer to that question would be. NO! But this latest chatter is because of the whole halftime show and all. Yeah, Travis Scott and College Football are, indeed, a connection no one saw coming.
What’s your perspective on:
Travis Scott's free halftime gig: Is exposure worth more than money in today's music industry?
Have an interesting take?
Born in Houston and a University of Texas at San Antonio dropout, Scott isn’t exactly what you’d call a Notre Dame or Ohio State diehard. But come the 2025 College Football Playoff National Championship, he’s stepping into a spotlight usually reserved for marching bands and sideline celebrations. So, how did we end up here?
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Picture it: the Buckeyes and the Fighting Irish battling it out on the biggest stage of the season. Every inch of the gridiron is steeped in history, rivalry, and a sea of screaming fans. Then halftime hits, and boom—Travis Scott takes over.
No Texas Longhorn ties or Ohio connections in sight, but Scott’s been handed the mic to deliver a performance the NCAA hopes will rival even the NFL’s biggest halftime spectacles. We all do hope, it does love to the fanfare. One can, but hope: It’s free… Or as MLK said, “We must accept finite disappointment, but never lose infinite hope.” Yeah, that.
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Travis Scott's free halftime gig: Is exposure worth more than money in today's music industry?