Dwyane Wade Thanks $400 Million Worth Designer as Latest Look at New Luxury Eyewear Line Drops

Published 01/29/2024, 9:39 AM EST

Dwyane Wade‘s journey in the fashion world is at the start of a new era. Months after partnering with Versace and becoming a brand ambassador for its luxury sunglasses, the Miami Heat legend is now releasing his own sunglasses that he designed with the company. Wade had always admired the brand’s “bold and innovative approach to fashion.” Now the 3x champion has added his own twist to it.

The brand recently shared new looks of the eyewear from Dwyane Wade on social media with the caption, “Always an honor—my #VersaceEyewear campaign. Truly thank you @donatella_versace and @versace.“

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A few days ago, Dwyane Wade showcased his new sunglasses during an interview with Jimmy Fallon. Versace has reignited the passion for fashion inside the 13x All-Star. Wade revealed that he is calling his black and white glasses the ‘Easy Es.‘ The sunglasses have three bridged styles, comprising two sunglasses and one optical frame with bold Versace branding on the sides.

Wade is grateful to the brand for giving him the opportunity to work with them, and he is hoping to continue his collaboration with Versace in the future, as the athlete has always been a fan of the luxury brand. This is Wade’s second campaign with the brand. He had previously promoted three different sunglasses.

Versace closely worked with Dwyane Wade for the new sunglasses

Unlike previous iterations of sunglasses from the brand, Versace has recently shifted towards a more personalized approach in the making of their sunglasses. Wade has always loved Versace and their work. He even arrived in a full Versace outfit for his Hall of Fame night in Miami. Maybe this is one of the reasons why the brand is closely working with the athlete to bring his idea to fruition.

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Their latest campaign has introduced ‘Versace Profiles’. This is where the brand has asked its ambassadors to express themselves through items that they find most precious.

Some of Dwyane Wade’s items that he chose were his first NBA championship ring, a camera, and a photo of his daughter, Kaavia. This was used as a major inspiration in the creation of the new sunglasses.

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What do you think of Dwyane Wade’s new collaboration with Versace? Let us know your thoughts in the comments below!

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Written by:

I did not follow the traditional route to become a journalist, but my love for basketball and writing has brought me here. Seeing LeBron James? Cleveland Cavaliers make the iconic comeback from a 1-3 deficit in 2016 changed everything for a young engineering aspirant within me. Rather than simply looking at the game, I love to analyze how each player contributes to a team using BPM (Box Plus Minus) and other advanced metrics.

Edited by:

Caroline Joseph

Dwyane Wade Thanks $400 Million Worth Designer as Latest Look at New Luxury Eyewear Line Drops

Versace closely worked with Dwyane Wade for the new sunglasses

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