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“WTF Did I Just Watch”: AJ Brown’s NSFW Text Fuels Beef With JuJu Smith-Schuster After Parody Video Takes Over the Internet

Published 03/02/2023, 9:00 AM EST

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USA Today via Reuters

The biggest game of the season is always a treat for fans. But this time around, in the wake of Super Bowl LVII, rivalries have leveled up. The Kansas City Chiefs trumped over the Philadelphia Eagles in a nail-bitingly close game. Post their victory, one of the most contested moments of the game became a hot topic. A holding call on the Eagles’ James Bradberry gave Kansas City a slight edge. But this didn’t bode well with Philly fans.

Bradberry later admitted to holding on to WR JuJu Smith-Schuster’s jersey, but by then, a storm was already brewing. Smith-Schuster added fuel to the fire by making a mocking Valentine’s Day post directed at Bradberry. But that resulted in a battle between the latter’s teammates, specifically AJ Brown, and the Chiefs WR. Now, a petty feud has morphed into a massive debacle and Brown is not a happy camper. The WR made sure he conveyed that to Smith-Schuster with some unparliamentary language to make his point. So what caused this blow-up?

There’s no love lost between JuJu Smith-Schuster and AJ Brown

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JuJu Smith-Schuster hit a nerve with his Valentine’s day post. But, now the standard of trolling has been raised higher. Quite literally becoming the ‘TikTok boy’ the Eagles accused him of being, the Chiefs WR collaborated with popular TikToker ‘Coach 30’ to make a parody of the Eagles squad. While the plot of the video is quite perplexing, Smith-Schuster’s mockery of the Philly stars was quite evident. Here’s a look at the video.

Soon after JuJu’s collaborative video came out, AJ Brown reportedly messaged him on Instagram and even took to Twitter to say that he wouldn’t tolerate further conversation on the matter.

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However, the Eagles WR has seemingly deleted the tweet. From the looks of it, the video is what set off the WR.

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In light of the Valentine’s Day incident, the tense situation between Smith-Schuster and AJ Brown was a ticking time bomb. Brown’s reported DM, not-so-politely, indicated that the Chiefs WR was on thin ice. Here’s how fans reacted to their ongoing feud.

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While AJ Brown stews in his anger, the NFL world had a mixed bag of reactions to the situation. For obvious reasons, Philly fans argued that his reaction was valid. On the other hand, some users enjoyed the drama. After watching Smith-Schuster’s video, one user exclaimed.

Some fans are unimpressed.

But some others are going along with the bit.

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For now, the escalating drama may result in an ‘all hands on deck’ situation in the Eagles’ PR team. What do you make of this feud? Let us know in the comments.

Watch This Story: After overtaking Joe Burrow Josh Allen and Jalen Hurts Chiefs hero Patrick Mahomes remains the betting favorite for MVP

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Written by:

Anika Gomez

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Anika Gomez is an NFL writer at Essentially Sports. She holds a degree in Journalism, Psychology, and Communicative English from the National School of Journalism and Public Discourse. Anika loves American Football, Formula 1, Basketball, and Tennis.
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Edited by:

Hitesh Nigam