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LAS VEGAS – OCTOBER 29: Boxing promoter Bob Arum speaks at a get-out-the-vote rally in support of U.S. Senate Majority Leader Harry Reid (D-NV) at Orr Middle School on the last day of early voting October 29, 2010 in Las Vegas, Nevada. Recent polls show Reid, who is seeking his fifth term, four points behind Republican challenger Sharron Angle. (Photo by David Becker/Getty Images)
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LAS VEGAS – OCTOBER 29: Boxing promoter Bob Arum speaks at a get-out-the-vote rally in support of U.S. Senate Majority Leader Harry Reid (D-NV) at Orr Middle School on the last day of early voting October 29, 2010 in Las Vegas, Nevada. Recent polls show Reid, who is seeking his fifth term, four points behind Republican challenger Sharron Angle. (Photo by David Becker/Getty Images)
Bob Arum and Eddie Hearn are the topmost promoters of boxing who have enormous big-wigs of the sport under their wing. Though there have been several moments of disagreements between the two giants, they share a high regard for each other.
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Recently, the Top Rank Supremo was in a chat with SiriusXM Boxing. Here, he talked about the mammoth deal between Eddie Hearn and the giant OTT platform, DAZN.
The iconic deal between Hearn’s Matchroom Sport and DAZN got inked for a whopping $1 billion in 2018. The agreement was predominantly made to tap the American market and spread the word-of-mouth throughout the nation. This deal was spread across 8 years, which got slated to stage 16 boxing shows a year in the USA.
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LOS ANGELES, CALIFORNIA – APRIL 10: Top Rank promoter Bob Arum fields questions during a press conference ahead of the world lightweight championship fight between Vasiliy Lomachenko and Anthony Crolla at Staples Center on April 10, 2019 in Los Angeles, California. (Photo by Yong Teck Lim/Getty Images)
Arum asserted Hearn had a tremendous impact on the USA market. However, he didn’t spend the money as he should have. He added that DAZN doesn’t have a real shoulder programming (pre and post-broadcast program to supplement the main event). And it began on a shaky premise. Arum even admitted to seeing promoters like Hearn spend millions of amount to capture the US audience but failing to do so.
Hearn will certainly look to learn from his experiences and change things across the pond.
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Can Eddie Hearn spread his wings in the American market in coming years?
The Matchroom boss dominates the UK market by having a major chunk of British boxers under his wing. He has similar plans on grabbing the attention of USA boxing fans by signing the best boxers from that country to Matchroom Sport.
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Dublin , Ireland – 31 October 2017; Boxing promoter Eddie Hearn during a press conference at the Irish Film Institute, in Temple Bar, Dublin. (Photo By Brendan Moran/Sportsfile via Getty Images)
This could be a good move as boxing is one of the prime sports of the USA, and fans spend substantially well to watch their favorite boxers compete.
Moreover, Matchroom’s recent addition of Canelo Alvarez and many more star boxers like Gennady Golovkin, Devin Haney, and more might assist him significantly to increase his share in the market.
As the world is returning to stability from the pandemic. The UK-based promoter will look to create magnetic matchups that can sell themselves well.
What do you make of Bob Arum’s comments?
